{"id":921,"date":"2016-03-07T13:17:43","date_gmt":"2016-03-07T07:47:43","guid":{"rendered":"http:\/\/yourcareerheights.com\/?page_id=921"},"modified":"2019-02-17T23:01:57","modified_gmt":"2019-02-17T17:31:57","slug":"tips-for-ibps-interview-for-specialist-officers-2","status":"publish","type":"page","link":"https:\/\/yourcareerheights.com\/?page_id=921","title":{"rendered":"TIPS FOR IBPS INTERVIEW FOR SPECIALIST OFFICERS"},"content":{"rendered":"<div id=\"pl-921\"  class=\"panel-layout\" ><div id=\"pg-921-0\"  class=\"panel-grid panel-no-style\" ><div id=\"pgc-921-0-0\"  class=\"panel-grid-cell\" ><div id=\"panel-921-0-0-0\" class=\"so-panel widget widget_black-studio-tinymce widget_black_studio_tinymce panel-first-child\" data-index=\"0\" ><div class=\"panel-widget-style panel-widget-style-for-921-0-0-0\" ><h3 class=\"widget-title\">TIPS FOR IBPS INTERVIEW FOR SPECIALIST OFFICERS<\/h3><div class=\"textwidget\"><p>The\u00a0IBPS common interviews\u00a0for the <strong>recruitment of specialist officers<\/strong>\u00a0in public sector banks is scheduled to start by the 2nd week of March 2016.Posts such as IT Officer, Agriculture Field Officer, Marketing Officer, HR Officer, Law Officer etc., are to be filled through this process<\/p>\n<p><strong><u>About the Interview<\/u><\/strong><\/p>\n<p>While the total marks allotted for IBPS specialist officer <strong>interview are 100<\/strong>, the weightage ratio of exam &amp; interview shall be 80:20.<br \/>Although there will be minimum qualifying score, it\u00a0won\u2019t be less than 40%\u00a0(35% for SC\/ST\/OBC category) which you must secure to stay in the race.<br \/>Based on the combined final scores of candidates in online exam &amp; interview, a merit list shall be prepared for allotment in banks.<\/p>\n<table width=\"500\">\n<tbody>\n<tr>\n<td width=\"498\">\n<p>Incase a candidate does not possess the necessary cutoff, he\/ she will be disqualified from the entire selection process.It doesn\u2019t matter whether you have high or low scores in the exam.<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><strong><u>Possessing Professional Knowledge?<\/u><\/strong><\/p>\n<ul>\n<li>The main difference in selection process of PO &amp; specialist officer is the test of specialized knowledge possessed by a candidate.<br \/>The interview panel would test your skills in your chosen field &amp; decide if you are suitable for that post.This is the reason for having professional knowledge as a separate paper in IBPS specialist officer common exam too.<br \/>Based on the Specialisation one needs to concentrate for interview for corresponding\u00a0topics as under\u00a0 :<br \/><u>- IT officer<\/u>\u00a0\u2013 Information technology (computer basics, hardware, server configuration, networking &amp; security)<br \/><u>- Agriculture Field Officer<\/u>\u00a0\u2013 Agriculture (farming, soil types, crop varieties, cattle, fisheries etc.,)<br \/>-<u>Marketing Officer<\/u>\u00a0\u2013 Sales &amp; Marketing (market conditions, strategies, promotions, customer handling, banking products)<br \/>-<u>HR Officer<\/u>\u00a0\u2013 Human Resources (employee relations, performance appraisal methods, behavioral techniques etc.,)<br \/>-<u>Law Officer<\/u>\u00a0\u2013 Legal studies (banking, financial sector rules)<br \/>Since the interview\u00a0<u>panel will have at least one specialist officer<\/u>, you can expect more no. of questions related to the chosen post.<\/li>\n<\/ul>\n<p><strong><u>Why Specialist Officer<\/u><\/strong><strong>?<br \/><\/strong>Candidates who had previously attended these interviews have come across one regular question posed at them, which is:<br \/><em><strong>\"Why did you apply for Specialist officer in banks?\" <br \/><\/strong><\/em>The interviewer wants to know the purpose of applying for this job. They are looking to find out whether you are aware of the job profile, responsibilities and difference between a regular Officer &amp; Spl. officer in banks.\u00a0<br \/><u>\u00a0You Should\u00a0respond by telling\u00a0<\/u><span style=\"text-decoration: underline;\">them<\/span> \"the basic duties of whichever post you applied\" and \"how your knowledge in that respective field would be relevant for the job\". Mention about any related projects that you had done or previous work experience.<\/p>\n<table width=\"500\">\n<tbody>\n<tr>\n<td width=\"500\">\n<p>An ideal answer should convince the interviewer of your subject knowledge &amp; ability to work in the banking sector.<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>In PO interviews,\u00a0the most commonly asked question is\u00a0\u2013 <em>\"Why bank job after engineering degree?\"<\/em>\u00a0 But Interview being for Specialised Officers such a query wont be posed to you as BE\/Btech graduates were only called to apply for IBPS SPL CWE.<\/p>\n<p><strong><u>Current Affairs<\/u><\/strong><strong>?<br \/><\/strong>You won\u2019t be asked many questions about the latest events but it\u2019s important to be prepared. It is always best to read English newspapers than regional ones, as you need to speak in English during the interview.<br \/>Make a note of the important happenings during the past one month, see whichever is related to your field &amp; read more on it. You may also keep track of the daily news by visiting websites such as\u00a0Hindu, Economic\u00a0etc\u00a0<\/p>\n<p><strong><u>Banking Terminology : <br \/><\/u><\/strong>Don\u2019t attend the specialist officer interview without knowing anything about Indian banking scenario.<br \/>The panel very well knows that everyone are from different fields &amp; hence would test your banking awareness extensively. <br \/>Some of the top questions are definition of words used in financial sector, RBI rates, abbreviations, account types, cheque, DD etc.,\u00a0\u00a0<br \/>Preparing for this question won\u2019t be a problem for many since it was a paper in the online exam.\u00a0All you need to do is just brush it up again &amp; look for any new terminologies while reading the news papers.<\/p>\n<p><strong><u>Communication Skill - Speak Clearly<br \/><\/u><\/strong>Clarity of speech to make the interviewer understand what you wish to say is essential ingredient. One can win half of the battle on account of clarity in speech because many candidates aren\u2019t able to qualify in interviews due to their poor communication skills.<br \/>A candidate may have scored high marks in the common exam &amp; could be strong in his field. But if he\/ she is not able to put forward their answer in a clear manner, rejection shall be the only possible result.<br \/>Here are some tested methods that can help perfect your language:<br \/>-<u>Be specific -To The Point Reply<\/u> : An interview may last for approx. 10-15 mins only. So cut short the explanations &amp; answer to the point.<br \/>-<u>Keep your language simple:<\/u> You are not tested on your language but on your knowledge. So don't waste time in searching for complex words to impress the panel.<br \/>-<u>Don\u2019t get nervous:<\/u> Nervousness slows your thinking capacity, creates fear &amp; pushes you to speak fast resulting in wrong answers.<em>\u00a0<\/em> Thats it<\/p>\n<p><em>Source: BankexamIndia.com &amp; Jagran Josh<\/em><\/p>\n<\/div><\/div><\/div><div id=\"panel-921-0-0-1\" class=\"so-panel widget widget_black-studio-tinymce widget_black_studio_tinymce\" data-index=\"1\" ><div class=\"panel-widget-style panel-widget-style-for-921-0-0-1\" ><h3 class=\"widget-title\">TIPS FOR IBPS INTERVIEW FOR SPECIALIST MARKETING OFFICERS<\/h3><div class=\"textwidget\"><p><strong>TIPS FOR IBPS INTERVIEW FOR SPECIALIST OFFICERS - MARKETING<\/strong><\/p>\n<p><strong>What is marketing?<\/strong><\/p>\n<p>Marketing can be referred to as a form of communication with your customers, with the help of marketing tools such as advertising, promotion, publicity, design aspects related to the look of the product etc. All these are aimed at getting the target audience (customer) to first get interested in your product or service and then ultimately buy them.<\/p>\n<p><strong>Explain its core concepts<\/strong>.<\/p>\n<p>Needs, wants and demands are the core concepts of marketing. These are basically inter related to each other which means needs which could be individualistic, social or physical arise due to a state of deprivation and have to be fulfilled for a basic human survival. Some human needs shaped by cultural and individual experiences and lifestyles take the form of wants. Ultimately demands are those sets of wants which are backed by the power to buy and could be related to many needs &amp; wants. Other related concepts of marketing may include the Marketplace with exchange and the actual transaction as its base.<\/p>\n<ul>\n<li><a href=\"http:\/\/careerride.com\/marketing-sales-interview-questions.aspx\"> Marketing &amp; Sales Management<\/a>\u00a0&gt;&gt;\u00a0<a href=\"http:\/\/careerride.com\/Marketing-interview-questions-2.aspx\">Marketing Interview for freshers<\/a><\/li>\n<\/ul>\n<ul>\n<li><a href=\"http:\/\/careerride.com\/Marketing-components-of-Macro-environment.aspx\">Next Page \u2192<\/a><\/li>\n<\/ul>\n<table width=\"635\">\n<tbody>\n<tr>\n<td>\n<p>What do you mean by marketing mix?<\/p>\n<p>The term marketing mix is referred to the amalgamation and use of the four P\u2019s of marketing in a manner so as to attain the highest level of customer motivation to buy a particular product or services. Price, place, product and promotion are elements which constitute the four P\u2019s of the marketing mix. Some commentators may increase the marketing mix to the Five P's, to include people. Others may increase the mix to Seven P's, to include physical evidence and process.<\/p>\n<p>Explain its various components.<\/p>\n<p><strong>PRODUCT<\/strong> Product is the bases for all the marketing activities undertaken because all the marketing communications are aimed towards selling utmost quantities of the product . <br \/><strong>PRICE<\/strong> Price plays an important role in the success of a product or service. Not only is it a major determining factor for the customer while buying a product but also plays a major part in determining the image of a product in the mind of the customer. The seller has to also keep in mind the profit element while deciding the price of a product. Thus a balance between all the aspects has to be achieved to determine a balanced pricing strategy. <br \/><strong>PLACE<\/strong> To sell and buy a product or service a common place is required which is suitable for both the customers as well as the sellers. The selection of a particular marketplace suitable is very essential to match the product and brand image. <strong>Promotion<\/strong><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>Promotion is basically aimed towards creating an awareness in the market and the customers mind about a particular product or service. Its cheaper than advertising and can definitely be more credible .It helps strengthen the brand image and can be extensively used for new product launch.<\/p>\n<table width=\"635\">\n<tbody>\n<tr>\n<td>\n<p><strong>What are the keys to marketing success?<\/strong><\/p>\n<p><strong>Ke<\/strong>ys to marketing success can be summarized in below mentioned points: a. the foremost important point is to \u201csatisfy the customer\u201d. b. A company should have a clear image in order to achieve marketing success. c. Thirdly work should be clearly distinct from other business activities in an organization. It should be central to the entire organization. d. Fourthly business should develop a unique strategy that is consistent with the circumstances that it faces.<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td>\n<p>Mention the various components of marketing management<\/p>\n<p>Marketing management components can be divided into following points: a. Corporate level : It consists of company\u2019s mission and objectives. b. Functional level : Non marketing and marketing institutions are included in it. c. Marketing level : It consists of situation analysis, objectives, strategy, implementation, budget, and evaluation. d. The marketing mix consists of product, distribution, promotion, and price.<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td>\n<p>What were the different approaches used in marketing earlier?<\/p>\n<p>There were three marketing approaches used earlier: a. Production orientation: An organization which focuses on production specializes in producing most of the given services and products without considering the quality. b. Product orientation: An organization which focuses on product orientation is mainly concerned with the quality of the products. c. Selling orientation: An organization which uses sales orientation mainly focuses on the selling or promoting a particular product, and not determining new consumer desires as such.<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td>\n<p>Explain Service marketing. Also explain what is a service<\/p>\n<p>a. Service marketing can be defined as marketing of services. It\u2019s not same for tangible products. Services if compared with goods then neither all products are purely goods nor services. In more clear words service can be defined as b. use of the service is not separated from its purchase. c. A service can never be in material form and therefore it cannot be touched, seen, heard, tasted, or smelled. d. The use of a service is inherently subjective, i.e. if many people are experiencing services then each of them will experience it uniquely.<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td>\n<p>What are the current approaches used for marketing?<\/p>\n<p>Current approaches used for marketing can be categorized in four categories: a.\u00a0<strong>Relationship marketing:<\/strong>\u00a0This approach basically deals with customer satisfaction. The whole emphasis is done on the relationship between the suppliers and customers. b.\u00a0<strong>Business Marketing:<\/strong>\u00a0It does not focuses on consumer products rather it focuses on industrial goods. All sort of marketing techniques are like promotion, advertising, etc are used. c.\u00a0<strong>Social marketing:<\/strong>\u00a0It focuses on marketing a product socially i.e. online.<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td>\n<p>What is an International marketing plan?<\/p>\n<p>a. It involves the organization in making more then one marketing decisions across the nations. b. There are many reasons to enter an international market led by large market size and diversification. c. There are also several reasons to avoid entering international markets, including too much red tape, trade barriers, and transportation difficulties . d. The stages of going international are as follows: exporting, licensing, joint ventures, direct investment, U.s. commercial centers, trade intermediaries, and alliances .<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td>\n<p>What is marketing communication?<\/p>\n<p>Marketing communication can be defined as the efforts made by the seller to convey his message to his buyers and to accept it in retrievable form. The main point of communication process is persuasion. It is totally goal oriented. It is not an haphazard activity. Each of its tool consists of specific complexities and potentialities that justify managerial specialization.<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td>\n<p>\u00a0<\/p>\n<p>What are the various types of marketing research?<\/p>\n<p>Various types of marketing research are: a.\u00a0<strong>Field research:<\/strong>\u00a0It is related to the research for a specific purpose. b.\u00a0<strong>Desk research:<\/strong>\u00a0Usually it is conducted for one purpose initially but gradually it is used to support another goal. c.\u00a0<strong>Xploratory research:<\/strong>\u00a0It investigates an assumption.. d.\u00a0<strong>Predictive research:<\/strong>\u00a0This type of research is done to predict any future occurrence. e.\u00a0<strong>Conclusive research:<\/strong>\u00a0This type of research is done to derive a conclusion of a research process.<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td>\n<p>What is real-time marketing? How it became important?<\/p>\n<p>Real time marketing can be defined as marketing done to a customer in a particular time and place. It is the kind of marketing which seeks the most appropriate offer for a particular customer. Real-time marketing is the outcome of customer relationship management (CRM) solutions in major companies.Over time Real-time marketing became a big solution for vendors and maturing customers. Vendors found themselves re-branding real-time marketing products to suggest a more holistic appreciation of enterprise interaction decision management.<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td>\n<p>What is interruption marketing?<\/p>\n<p>Interruption marketing can be defined as promoting a product by the means of advertising, public relation and sales. It is not suitable every time and depends upon company to company. It is very much sales directed, so if a company has limited funds to invest for advertising and wants quick results then interruption marketing is best. But at times it is not considered a fruitful way of\u00a0<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td>\n<p>What is the difference between Interruption marketing and permission marketing?<\/p>\n<p>There is a vast difference between permission marketing and interruption marketing. Permission marketing is getting found by the customers by itself by the means of SEO, social media and content. It basically focuses on maintaining long term relationship with the customers which is always helpful in long run whereas Interruption marketing focuses on getting quick sales without any thought of long term relationship with customers. It just targets on promoting the product by the means of advertising, promotion etc. to get quick results.<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td>\n<p>Explain diversity marketing.<\/p>\n<p>This type of marketing focuses on creating effective communication methods and mixing with each of the diverse groups active in the market. Because different consumer groups have experiences in different cultural and social settings, therefore diversity marketing recognizes the importance of cultural programming and acknowledges the consumers accordingly. Different cultural programming, the tastes, values, expectations, beliefs, ways of interaction, ways of entertainment, and lifestyle preferences of these groups tend to be different from others so these differences require the creation of customised marketing strategies.<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td>\n<p>What is ethical marketing? Explain in brief.<\/p>\n<p>Considering marketing ethics in the process of marketing is called ethical marketing. Briefly, if we explain it is the philosophical examination, from a moral standpoint, of particular marketing issues that are matters of moral judgment. It results into business community which is much more responsible socially and culturally.It\u2019s existence is very much beneficial to the society also. It should be the part of business ethics because it plays a very significant part in any business model. It gives those benefits to it\u2019s customers which other companies does not even recognise.<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td>\n<p>What is segmented market?<\/p>\n<p>Segmenting market is to segment the customer and organizations so that each segments needs can be recognized and fulfilled properly. The advantage is that there is no need of selling the product to all the segments of market infact a particular segment can be targeted according to their requirements. Market segmentation is done in two steps: a. First step is to identify and classify people into homogeneous groupings which are called segments. b. Second step is finding out which of these segments are target markets.<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td>\n<p>What are the objective of segmentation analysis?<\/p>\n<p>The main essence of segmentation analysis is: a. To minimize the risk in taking decisions regarding how, who, when and where to market a a product service or a brand. b. To maximize efficiency of marketing by directing effort towards a particular segment in a consistent manner with that segment's characteristics.<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td>\n<p>What are the two major segmentation strategies followed by the marketing organizations?<\/p>\n<p>The two strategies followed are: a.Concentration strategy:\u00a0This kind of segmentation strategy deals in a particular segment of market and therefore they set their prices, etc accordingly. For eg Mercedes benz has chosen to concentrate on the luxury segment of the the car market. b.Multi segment strategy:\u00a0This kind of segmentation strategy focuses on more then one different market segments. They make separate marketing programs for separate segments.<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td>\n<p>What are various kind of influences which affects consumer behaviour?<\/p>\n<p>There are various influences, few of them are: a.\u00a0Situational Influences:\u00a0Consist of Market offerings, Demographics and Complexity. b.\u00a0External Influences:\u00a0Consist of Cultural, Social class Reference groups. c. Internal factors and processes -\u00a0 i.\u00a0Psychological Characteristics\u00a0- Motivation, Learning\/socialization, Personality, Attitudes, Lifestyle ii.\u00a0Decision Making\u00a0- Recognize needs, Search for information, Evaluate alternatives, Make purchase, Post purchase.<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td>\n<p>What is test marketing?<\/p>\n<p>Test marketing is done in order to test the various variabilities including the elements of the product in a marketing plan. It projects the actual launching of the whole marketing program but on a limited basis. In short it can be said that it is the last step before the product is released.<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td>\n<p>Mention the various steps of a new product development process.<\/p>\n<p>Various steps which are followed is mentioned below: a. Creating new product ideas b. Go through ideas c. Research and analyze d. Technical and marketing development e. Manufacturing planning f. Marketing planning g. Test marketing h. Commercialization<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td>\n<p>What is false advertising?<\/p>\n<p>False advertising is using false statements to promote products and increase profit lines for a company or a brand. Such advertisements use deception to persuade people. Such advertisements completely deny the right to know for consumers and are banned in many countries. Still they have been a trend by finding legal ways to deceive people.<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td>\u00a0<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>\u00a0<\/p>\n<p>What are the components of Macro environment?<\/p>\n<p>Macro environment is basically referred to the area of external business operations of a particular organization. The components of a macro environment have to be well analyzed before planning the course of marketing programmes as it affects the very performance of a product or an organization. All the factors affecting the performance of a firm in the macro environment are referred to as the components which could be economic, demographic, technological, natural, social ,cultural, legal and political.<\/p>\n<p>What is buying behavior?<\/p>\n<p>The decision making process which involves the period before, during and after buying or purchasing a product is referred to as the buying behavior of a customer. The buying behavior of the targeted customer has to be analyzed before the formation of any marketing strategy aimed to achieve the targeted sells in the market. Since each targeted segment or market might have a different kind of a buying behavior hence a different kind of approach is needed to reach them.<\/p>\n<p>What are the various buying behaviors exhibited by the customers?<\/p>\n<p><strong>Routine Response<\/strong>\u00a0- There are some products in the market which are purchased by the customer almost without much thought such as bread, butter, milk etc. There is a very low amount of involvement by the customer while purchasing these products. The human mind gets programmed in a certain manner when it comes to purchase of such products hence it is done without any prior thought or evaluation. <strong>Limited Decision Making<\/strong>\u00a0- There are certain products which are brought occasionally hence we require some time to gather the information to make a decision. Due to the lack of knowledge of the product segment in advance it requires limited decision making on the part of the customer. Extensive Decision Making\/Complex high involvement, unfamiliar, expensive and\/or infrequently bought products. <strong>Impulsive buying<\/strong>\u00a0- At certain times we just come across a product and buy it impulsively without any kind of prior planning, evaluation or thought.<\/p>\n<p>What are the major factors influencing buying behavior?<\/p>\n<p>The factors influencing buying behavior can be categorized into: a. Personal factors, b. Psychological factors c. Social factors. Personal factors can be related to the persons age, sex , race, religion, occupation, educational qualifications, level of authority etc.\u00a0 Psychological factors refer to motives related to the satisfying of needs and wants which can either arise out of deprivation or for instant social status. Social factors refer to the physiological and social level of hierarchy in the society the consumer belongs to, which determine his motives of purchasing a product.<\/p>\n<p>\u00a0<\/p>\n<p>What are the stages of buying decision process?<\/p>\n<p>Stages of buying decision process: <strong>Problem Recognition -<\/strong>\u00a0This stage refers to recognizing a need or a want that has to be satisfied. <strong>Information search -<\/strong><strong>\u00a0<\/strong>This stage refers to the part of the decision process where in the consumer searches information from different sources about the product he needs to buy. A successful information search leaves a buyer with possible alternatives. <strong>Evaluation of Alternatives -<\/strong>\u00a0In this stage the consumer evaluates the alternatives he has come across in the prior stage. <strong>Purchase decision -<\/strong>\u00a0This is a crucial stage where in the consumer decides on a alternative and proceeds further about when to buy and the mode of purchase. <strong>Purchase -<\/strong><strong>\u00a0<\/strong>This stage refers to the actual purchase made by the consumer depending on the mode, payment conditions and the product availability. <strong>Post-Purchase Evaluation -<\/strong><strong>\u00a0<\/strong>This stage will decide if the consumer will purchase the same product again or if he is satisfied with the applications of the product in relation to his needs. This can be improved by warranties, after sales services.<\/p>\n<p>Explain Business market and Consumer market<\/p>\n<p><strong>a.)Business market<\/strong> Business market in simple words is business to business market where in the products or services of a particular organization are sold to or purchased by other organization or business. It also happens in support industries where the products that are manufactured are components required to be assembled into the products or services offered by some other business organization. <strong>b.) Consumer market<\/strong> Consumer market refers to a market where in the seller sells the product for a primary reason of making profits while buyer buys the products for personal use.<\/p>\n<p>\u00a0<\/p>\n<p>\u00a0<\/p>\n<p>What are the major differences between the two?<\/p>\n<p>In consumer market the purchase might even be made when the products are not required in day to day activities. But in business market the business has to buy to stay profitable. The business buyer is sophisticated in terms of the process involved in buying, decision making while on the other hand the consumer in the consumer market might not be as sophisticated The business buyer is an information-seeker, constantly on the lookout for information and advice. On the other hand the consumer only searches information when he requires to make a decision. Packaging is important in consumer market while its non existent in the business market. Expert advice is taken while making purchases in the business market as against the consumer market. Consumer market product are simplistic while business products are complicated.<\/p>\n<p>What is a brand and what is the importance of brand management?<\/p>\n<p>A brand is the set of product or service attributes imbibed in the consumer\u2019s mind in the form of a name, symbol, logo, design and trademark. The importance of brand management is: - Product differentiation from competitors - Building corporate image - Creating bundle of benefits for different product categories - Attract and retain the most loyal customers<\/p>\n<p>What is brand positioning? Explain basis for positioning a brand<\/p>\n<p>Brand positioning is a process in which marketers would like to occupy the rational space in the minds of the target customers against competition. The following are the basis for positioning a brand: - Target audience - Frame of reference - Point of differentiation - Reasons<\/p>\n<p>What are the components of Brand Positioning?<\/p>\n<p>The components of brand positioning are : - Target audience - Category\/Industry\/Market - Unique selling proposition<\/p>\n<p>Explain the differences between mass communication and personal communication.<\/p>\n<p>The most basic difference between mass communication and personal communication is the size of the audience and the source of the message. By which we mean that in personal communication the sender as well as the receiver is a person while in mass communication the sender as well as the receiver maybe a person ,a group or a huge chunk of population of a country.\u00a0 The other important difference between them is the reason why the message actually originated and the conditions under which it is been communicated. For instance in personal communication the expression of certain emotions could be a reason while in mass communication it might be to induce the audience of the message to buy or try a product or service.\u00a0 The tools or rather the medium in both are also different, mass communication will have print, audio visual, internet etc. but personal communication will have mobile, mail or internet as a tool to communicate.<\/p>\n<table width=\"635\">\n<tbody>\n<tr>\n<td>\u00a0<\/td>\n<\/tr>\n<tr>\n<td>\n<table width=\"635\">\n<tbody>\n<tr>\n<td>\n<p>What is internet marketing? By what other names is it known ?<\/p>\n<p>Marketing of products and services over the internet is known as internet marketing. It is also known by the following names: - Web marketing - Online marketing - Webvertising - E-marketing<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td>\n<p>List the various types of internet marketing.<\/p>\n<p>The various types of internet marketing include: - Display advertising - Search engine marketing - Search engine optimization - Social media marketing - Email marketing - Referral marketing - Affiliate marketing - Inbound marketing<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td>\u00a0<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>What are the advantages of internet marketing?<\/p>\n<p>The advantages of internet marketing are as follows: 1. Large audience. 2. Inexpensive. 3. Availability of various options making it convenient for the customer to research through products and services available and then make a purchase. 4. Statistics can be measured more easily due to availability of various tools. 5. Various advertising methods available such as: - Pay per click - Pay per impression - Pay per play - Pay per action 6. Trends of e marketing and their results can be studied easily.<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td>\n<p>What are the limitations of internet marketing?<\/p>\n<p>The limitations of internet marketing are as follows: 1. As the products and services offered are not tangible they can not be touched, tasted or smelled before purchasing. 2. The quality and authentication of the product and services offered online cannot be confirmed and thus uncertainty always persists. 3. Product seen online at times differs from what is finally delivered. 4. As the products are delivered by carriers there is a huge dependency on courier companies which might delay the delivery or lead to product damage while transaction. 5. To purchase a product online personal details need to be entered such as card details and personal information which are vulnerable to leaks.<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td>\u00a0<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>\u00a0<\/p>\n<table width=\"635\">\n<tbody>\n<tr>\n<td>\u00a0<\/td>\n<\/tr>\n<tr>\n<td>\n<p>How can a product be sold more effectively online?<\/p>\n<p>Following are steps that can be taken to make sales more effective online : 1. Define the objective of creating the product. 2. Make clear what problem and needs does your product caters. 3. Explain the problem and the pain points faced by people. 4. Present the solution and how the product will fulfill it. 5. Layout features and benefits. 6. Provide guarantee wherever you can to make the customer feel secure.<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td>\u00a0<\/td>\n<\/tr>\n<tr>\n<td>\u00a0<\/td>\n<\/tr>\n<tr>\n<td>\n<p>What is CRM?<\/p>\n<p>CRM stands for Customer relationship management. It is a process which companies use for client interaction. It involves business processes like sales, customer support and marketing. The main objective of CRM is not only to retain old clients but also to search and attract newer ones. Organizations also use software for the same but the major issue is that an interface used in CRM is not user friendly which leads them to choose some other options. The objective of CRM in marketing perspective is to keep track of emails and social media.<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td>\u00a0<\/td>\n<\/tr>\n<tr>\n<td>\u00a0<\/td>\n<\/tr>\n<tr>\n<td>\n<p>What are the steps involved in competitive positioning strategy?<\/p>\n<p>Competitive positioning strategy is required in every company and it is the foundation of the business. This allows the latest technology to be used and expand the business dynamically with the rising demand for the new products by the customers. The steps involved are: - Select an appropriate profile to market your business: this includes the documentation about the competitors and positioning of them in the market.\u00a0 - Determining the type\/stage of the market the business is in. This includes the types as introductory, growth, mature, or declining stage. - Segmenting market to understand the overall difficulty levels of the market and thinking from the customer\u2019s point of view.\u00a0 - Listing the needs of the customers and giving them what they need.<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td>\n<p>What are the steps involved in dealing with market competition?<\/p>\n<p>It is tough to deal with market competition as it is dynamically changing and include lots of changes that need to be incorporated if a company has to survive. The steps involved in this are as follows: - Evaluate the competition and the competitors. - List down the competitors that are in the same business profile as your business.\u00a0 - List down the solutions that are being provided by them and not by you. - Rate the business according to the list which you have prepared and find out the direct competitors on the basis of efficiency, product leadership and customer dealings.\u00a0 - Stake your business\u2019s position in market and identify the area where you can grow and put down the opponent.\u00a0 - Determine the weak areas of the business done by the competitors and find the opportunity to meet the requirements before other competitors.\u00a0 - Define the value proposition for the business.<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td>\u00a0<\/td>\n<\/tr>\n<tr>\n<td>\u00a0<\/td>\n<\/tr>\n<tr>\n<td>\n<p><strong>Describe the \u201c4 Ps\u201d in marketing related to pricing?<\/strong><\/p>\n<p>Price in marketing includes the 4 Ps that is product, price, place, and promotion. The marketers in the company never get involved directly with the pricing. This pricing is having many short and long term factors. These factors are as follows: - Reflecting the price to the competitors and considering the pay for the offering of the customer.\u00a0 - Enabling the revenue and market shares to reach out to the customers. - Maximizing the profits and providing the services that is offered by your business only.\u00a0 - Making a stronger strategy to bring more users by giving them competitive analysis<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td>\u00a0<\/td>\n<\/tr>\n<tr>\n<td>\n<p><strong>What are ways in which revenues and profits can be maximized?<\/strong> There are three different ways in which the revenues and the profits can be maximized by changing the price strategy which the companies are having. The ways or strategies are as follows: - HIGHEST PRICE: companies tend to reduce the hourly rate to gain more clients.\u00a0 - Companies tend to hire more consultants for the company\u2019s strategy.\u00a0 - AVERAGE PRICE: companies charges a premium price for a product or the product that doesn\u2019t have income generating features. Small prices are set to increase the revenues and profit for a product and overall for a company.\u00a0 - LOWEST PRICE: this is being done when the market of the product is very down and customers are very less for the business. The company fails to maintain operational efficiency and cost.<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td>\u00a0<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div><\/div><\/div><div id=\"panel-921-0-0-2\" class=\"so-panel widget widget_black-studio-tinymce widget_black_studio_tinymce\" data-index=\"2\" ><div class=\"panel-widget-style panel-widget-style-for-921-0-0-2\" ><h3 class=\"widget-title\">TIPS FOR IBPS INTERVIEW FOR SPECIALIST OFFICERS &#8211; IT<\/h3><div class=\"textwidget\"><p>&gt;Which of the following is not an output device? Printer, Monitor, web camera , keyboard &gt;How many bits make a byte? 2, 4, 8, 10<\/p>\n<p>&gt;: How many MB are there in One TB? &gt;Which is valid Internet address protocol? IPV4 , IPV3, IPV6, IPV5 &gt;Windows operating system is multi tasking , multi user multi user , single tasking single user , multi tasking single tasking, single user &gt;Which one of the below is used to browse internet? Skype, Facebook, Google, Firefox &gt;HTTP stands for Hyper Text Transfer Protocol , High Text Transfer Protocol, Hyper Technical Transfer Protocol, Hyper Text Test Protocol &gt;FTP stands for File Transfer Protocol, Famous Transfer Protocol, Feature Transfer Protocol, File Test Protocol &gt; :Which command is used to copy a document or text Ctrl + V, Ctrl + C , Shift + V, Shift + C &gt;Which command is used to print a document Ctrl + P, Ctrl + R, Shift + Q, Shift + P &gt;Process to verify user name and password is known as login, checkin, authentication, authorization &gt;What are the characterstics of good password?<\/p>\n<p>&gt;Which of the following is not a storage device? DVD, CD, USB device , Scanner &gt; RAM stands for Random Access Memory, Read Access Memory, Read Another Memory, Random Another Memory &gt;ROM stands for Read Only Memory, Read On Memory, Read Onto Memory , Random Only Memory &gt;CPU stands for Combined Processing Unit, Center Processing Unit, Central Processing Unit, Centre Processing Unit<\/p>\n<p>&gt;What is a Volatile Memory ? &gt; The number system used by modern computers is Binary, Decimal, Numeric , Computeral &gt;Which memory is called temporary memory? ROM, Hard Disk, RAM, DVD &gt;Computer memory is measured in MM Ghz Mhz MB &gt;What is Operating System Software?<\/p>\n<p>&gt;Which of the following is not an operating system? Windows, Java, Linux, Solaris<\/p>\n<p>&gt;What is Application System Software? Give Example of same.<\/p>\n<p>&gt;Android is what ?<\/p>\n<p>&gt; Which program you will use to write business letter? Microsoft Excel, Microsoft PowerPoint, Microsoft Access, Microsoft Word &gt;Which one of the following is valid email address? khare.rakesh1@gmail.com khare@rakesh1@gmail.com, khare.rakesh1@gmail, khare.com@com.gmail &gt;The default extension of Microsoft Word 2007 files are .doc .docx .rtf .word<\/p>\n<p>&gt;The default extension of Microsoft Excel 2007 files are .xlsx .xml .xsl .excel &gt;GUI stands for Graph User Interface, Graphic User Interface, Good User Interface, Graphic User Interaction<\/p>\n<p>&gt;What is eCommerce? buying and selling takes place over Internet, buying and selling takes place over phone call, both of above, none of above<\/p>\n<p>&gt; EDI stands for Electronic data internet, Electronic data interchange, Electric device internet none of above<\/p>\n<p>&gt;Firewall is used for protecting building and documents from fire protecting, computer from fire protecting, computers from virus, does not protect computers &gt;Microsoft excel sheets are known as work book , excel sheet , worksheet , none of above &gt;Microsoft office consists of Word, Excel, PowerPoint , Word, Excel, Wordpad, Word, Excel, Notepad, all of above &gt;The basic unit of a worksheet into which you enter data in Excel is unit, row, column, cell &gt;Command to save a Microsoft Word document is CTRL + S, CTRL + D, CTRL + A, CTRL + C &gt; Which of the following is correct? Files are stored inside folders, folders are stored inside files, both are correct, both are wrong &gt;Which command is used to permanently delete a file or folder? Shift + Delete, Delete, both are correct, both are wrong &gt; Where will you find deleted files and folders? no where, Recycle bin, My Computer, Recycle can &gt;Which software is used to create presentations? Microsoft Word, Microsoft Excel , Microsoft PowerPoint, all of above<\/p>\n<p>&gt;Which software is used for creating tables with data and doing calculations on it? Microsoft Word, Microsoft Excel, Microsoft PowerPoint, all of above<\/p>\n<p>&gt;Internet banking is done over Internet, ATM, both are correct, both are wrong<\/p>\n<p>&gt;Where will you find all programs installed on a system? Start \u2192 All programs, My Computer . C drive, none of above<\/p>\n<p>&gt;Powering off a computer is known as Logging off, Restarting , Shut dow,n all of above<\/p>\n<p><strong>What do you understand by Cloud Computing?<\/strong><\/p>\n<p>In\u00a0<strong>cloud computing<\/strong>, the word\u00a0<strong>cloud<\/strong>\u00a0(also phrased as \"the\u00a0<strong>cloud<\/strong>\") is used as a metaphor for \"the Internet,\" so the phrase <strong>cloud computing means<\/strong>\u00a0\"a type of Internet-based\u00a0<strong>computing<\/strong>,\" where different services \u2014 such as servers, storage and applications \u2014 are delivered to an organization's computers and devices through the ...<\/p>\n<p>In the simplest terms, cloud computing means storing and accessing data and programs over the Internet instead of your computer's hard drive. The cloud is just a metaphor for the Internet. It goes back to the days of flowcharts and presentations that would represent the gigantic server-farm infrastructure of the Internet as nothing but a puffy, white cumulonimbus cloud, accepting connections and doling out information as it floats.<\/p>\n<h2>Simple examples of cloud computing<\/h2>\n<p>Most of us use cloud computing all day long without realizing it. When you sit at your PC and type a query into Google, the computer on your desk isn't playing much part in finding the answers you need: it's no more than a messenger. The words you type are swiftly shuttled over the Net to one of Google's hundreds of thousands of <a href=\"http:\/\/en.wikipedia.org\/wiki\/Google_platform\">clustered PCs<\/a>, which dig out your results and send them promptly back to you. When you do a Google search, the real work in finding your answers might be done by a computer sitting in California, Dublin, Tokyo, or Beijing; you don't know\u2014and most likely you don't care!<\/p>\n<p>The same applies to Web-based email. Once upon a time, email was something you could only send and receive using a program running on your PC (sometimes called a mail client). But then Web-based services such as Hotmail came along and carried email off into the cloud. Now we're all used to the idea that emails can be stored and processed through a server in some remote part of the world, easily accessible from a Web browser, wherever we happen to be. Pushing email off into the cloud makes it supremely convenient for busy people, constantly on the move.<\/p>\n<p>Preparing documents over the Net is a newer example of cloud computing. Simply log on to a web-based service such as Google Documents and you can create a document, spreadsheet, presentation, or whatever you like using Web-based software. Instead of typing your words into a program like Microsoft Word or OpenOffice, running on your computer, you're using similar software running on a PC at one of Google's world-wide data centers. Like an email drafted on Hotmail, the document you produce is stored remotely, on a Web server, so you can access it from any Internet-connected computer, anywhere in the world, any time you like. Do you know where it's stored? No! Do you care where it's stored? Again, no! Using a Web-based service like this means you're \"contracting out\" or \"outsourcing\" some of your computing needs to a company such as Google: they pay the cost of developing the software and keeping it up-to-date and they earn back the money to do this through advertising and other paid-for services.<\/p>\n<p><strong>Is Cloud Computing an application?<\/strong><\/p>\n<p>The Cloud Computing is not an application but it is a methodology that deploys application in a custom fashion on a server. It can be also learned as an advance model of client-server architecture that is highly flexible, scalable and configurable. This architecture leverages high performance out of machines with quite an ease of management.<\/p>\n<p>\u00a0<\/p>\n<p>\u00a0<\/p>\n<\/div><\/div><\/div><div id=\"panel-921-0-0-3\" class=\"so-panel widget widget_black-studio-tinymce widget_black_studio_tinymce\" data-index=\"3\" ><div class=\"panel-widget-style panel-widget-style-for-921-0-0-3\" ><h3 class=\"widget-title\">TIPS FOR IBPS INTERVIEW FOR SPECIALIST OFFICERS \u2013 HR<\/h3><div class=\"textwidget\"><p><strong>Expected Interview Questions:\u00a0<\/strong><\/p>\n<p>It is not enough to have solid answers only for the below questions but you<\/p>\n<p>Need to be prepared for the full spectrum of questions that may be presented.<\/p>\n<ol>\n<li>Tell me about yourself. (Even Qs related to your name\/place can be expected if your name\/place has prominence )<\/li>\n<li>Why did you choose this career?<\/li>\n<li>Tell us about your education?<\/li>\n<li>When did you decide on Banking career?<\/li>\n<li>Aren\u2019t you over qualified for this position?<\/li>\n<li>How will your professional knowledge be helpful in the Banking career?<\/li>\n<li>Do you have any plans for further education?<\/li>\n<li>Do you have any actual work experience?<\/li>\n<li>What have you been doing after graduation?<\/li>\n<li>Why are you leaving your current position? ( for working professionals)<\/li>\n<li>What other career options do you have?<\/li>\n<li>What goals do you have in your career?<\/li>\n<li>How do you plan to achieve these goals?<\/li>\n<li>What do you know about banking?<\/li>\n<li>What is a Bank?<\/li>\n<li>Why do you want to work in the Banking industry?<\/li>\n<li>What do you know about our company? (Should have an idea about important products from various banks, tag lines etc\u2026)<\/li>\n<li>Why are you interested in our company?<\/li>\n<li>Why don\u2019t you join some private company?<\/li>\n<li>How is your professional knowledge useful for our organization?<\/li>\n<li>Why should I hire you?<\/li>\n<li>What will you do if you get a better offer?<\/li>\n<li>Who is your role model?<\/li>\n<li>What are your short-term goals?<\/li>\n<li>What is your long-term objective?<\/li>\n<li>Where do you see yourself, five years from now?<\/li>\n<li>What is your greatest strength?<\/li>\n<li>What is your weakness?<\/li>\n<li>What are your hobbies?<\/li>\n<li>Tell us about your extracurricular activities.<\/li>\n<li>Q\u2019s related to your achievements?<\/li>\n<li>Are you a team player?<\/li>\n<li>Do you handle pressure well?<\/li>\n<li>Do you have any location preferences?<\/li>\n<li>Will you relocate?<\/li>\n<\/ol>\n<table width=\"635\">\n<tbody>\n<tr>\n<td>Who is the governor of RBI?<\/p>\n<p>As of today , you can answer this as, Mr. Raghuram Govind Rajan is the 23rd governor of RBI. Before taking reins as RBI governor he was an officer on special duty in RBI. He has also served as economic advisor in PMEAC. His tenure is of 3 years ending in September 2016.\u00a0 <strong>Key points:-<\/strong> - In IBPS interviews, you must have a quick read about the prominent personalities of banking industry, especially governor and deputy governors of RBI. - You must address the name of personalities by using Mr. or Madame in case of male and female respectively. - Try to keep yourself updated about the recent happenings of at least the month prior to interview.<\/td>\n<\/tr>\n<tr>\n<td>Assuming that you are selected, what will be your strategy for next 60 days?<\/p>\n<p>If I am selected for this position, I\u2019ll use my initial 60 days in understanding my role carefully in terms of the contribution to the business and increasing the overall profitability. I\u2019ll sit with my line manager and other juniors to understand what has already been done and what its impact has been. From there on, I\u2019ll formulate my strategy to growth in close conjunction with managers and see that it is properly implemented<\/p>\n<p>What motivates you at work?<\/p>\n<p>You can say that competition and new challenges motivate you at work<\/p>\n<p>What are Leadership skills?<\/p>\n<p>What do You understand by Team Work?<\/p>\n<p>What are the essentials of Team Building?<\/p>\n<p>Suppose in a Project Team one of the colleague is not falling in line with other workers and hampering the Project work as a Leader of the Team How would you behave?<\/p>\n<p>Tell us something about the 27th or latest public sector bank in India.<\/p>\n<p>Sir, the 27th public sector bank in India is Bhartiya Mahila Bank. It was created by Finance Bill 2012. The first BMB was opened in Mumbai on 19th November 2013 on the 94th birth anniversary of Indira Gandhi. India is the third country in the world to have a bank especially for women after Pakistan and Tanzania. - Tagline- \u201cwomen empowerment economically\u201d. - Head- Usha Anantha Subramanayam - The bank allows deposit from everyone, but lending will be focused for women. - This bank is very important because it is the latest and 27th PSB of India. So, try to know every basic point about BMB. Initial capital of Rs. 1000 crore. Similarly, if there has been some other initiative in that year, you should be well aware of it.<\/td>\n<\/tr>\n<tr>\n<td>What do you understand by the GDP of the country?<\/p>\n<p>The final value of all the goods and services produced under the geographical area of a country is the Gross Domestic Product of that country. GDP is calculated at consumption, investment and exports and imports are subtracted from the sum of these three.<\/td>\n<\/tr>\n<tr>\n<td>Who are the Bharat Ratna awardees, 2015?<\/p>\n<p>Sir, Shri Madan Mohan Malviya and Shri Atal Bihari Vajpayee ji are the two recent awardees of Bharat Ratna award. Shri Madan Mohan Malviya was Noted educationist and freedom fighter, and Shri Atal Bihari Vajpayee founder member of the Bharatiya Janata Party who is held in high esteem across the political spectrum was conferred For his contributions to the country.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><strong>How many Governors and Deputy Governors are posted in Reserve Bank of India?<\/strong><\/p>\n<p><strong>Central Board<\/strong><\/p>\n<p>The Reserve Bank's affairs are governed by a central board of directors. The board is appointed by the Government of India in keeping with the Reserve Bank of India Act.<\/p>\n<ul>\n<li>Appointed\/nominated for a period of four years<\/li>\n<li>Constitution:\n<ul>\n<li><strong>Official Directors<\/strong>\n<ul>\n<li>Full-time : Governor and not more than four Deputy Governors<\/li>\n<\/ul>\n<\/li>\n<li><strong>Non-Official Directors<\/strong>\n<ul>\n<li>Nominated by Government: ten Directors from various fields and two government Official<\/li>\n<li>Others: four Directors - one each from four local boards<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<\/li>\n<li><strong><a href=\"https:\/\/www.rbi.org.in\/scripts\/bs_viewcontent.aspx?Id=2453\">Profile of Central Board Directors<\/a><\/strong><strong>Who are the present Dy. Governor\u2019s of Reserve Bank of India ?<\/strong><\/li>\n<li>Functions : General superintendence and direction of the Bank's affairs<\/li>\n<\/ul>\n<table class=\"tablebg\" border=\"0\" width=\"100%\" cellspacing=\"0\" cellpadding=\"5\" align=\"center\">\n<tbody>\n<tr>\n<th colspan=\"4\" align=\"center\">Names and address of the Central Board of Directors of the Reserve Bank of India<\/th>\n<\/tr>\n<tr>\n<td align=\"center\" width=\"10%\">1.<\/td>\n<td width=\"38%\">Dr. Raghuram Rajan<br \/>\nGovernor<\/td>\n<td align=\"center\">@8.<\/td>\n<td><a class=\"link1\" href=\"https:\/\/rbi.org.in\/scripts\/bs_viewcontent.aspx?Id=2787\">Prof. Damodar Acharya<\/a><img loading=\"lazy\" decoding=\"async\" data-recalc-dims=\"1\" src=\"https:\/\/i0.wp.com\/gc.kis.scr.kaspersky-labs.com\/CE0A2501E9C1-154B-39B4-22A2-98DB47B1\/ua\/UrlAdvisorGoodImage.png?resize=12%2C12&#038;ssl=1\" width=\"12\" height=\"12\" name=\"kl_1469024988818\" \/><\/td>\n<\/tr>\n<tr>\n<td align=\"center\">2.<\/td>\n<td>Dr. Urjit R. Patel<br \/>\nDeputy Governor<\/td>\n<td align=\"center\">@9.<\/td>\n<td width=\"40%\"><a class=\"link1\" href=\"https:\/\/rbi.org.in\/scripts\/bs_viewcontent.aspx?Id=3144\">Shri Natarajan Chandrasekaran<\/a><img loading=\"lazy\" decoding=\"async\" data-recalc-dims=\"1\" src=\"https:\/\/i0.wp.com\/gc.kis.scr.kaspersky-labs.com\/CE0A2501E9C1-154B-39B4-22A2-98DB47B1\/ua\/UrlAdvisorGoodImage.png?resize=12%2C12&#038;ssl=1\" width=\"12\" height=\"12\" name=\"kl_1469024988818\" \/><\/td>\n<\/tr>\n<tr>\n<td align=\"center\">3.<\/td>\n<td>Shri R. Gandhi<br \/>\nDeputy Governor<\/td>\n<td align=\"center\">@10.<\/td>\n<td width=\"40%\"><a class=\"link1\" href=\"https:\/\/rbi.org.in\/scripts\/bs_viewcontent.aspx?Id=3145\">Shri Bharat Narotam Doshi<\/a><img loading=\"lazy\" decoding=\"async\" data-recalc-dims=\"1\" src=\"https:\/\/i0.wp.com\/gc.kis.scr.kaspersky-labs.com\/CE0A2501E9C1-154B-39B4-22A2-98DB47B1\/ua\/UrlAdvisorGoodImage.png?resize=12%2C12&#038;ssl=1\" width=\"12\" height=\"12\" name=\"kl_1469024988818\" \/><\/td>\n<\/tr>\n<tr>\n<td align=\"center\">4.<\/td>\n<td>Shri S. S. Mundra<br \/>\nDeputy Governor<\/td>\n<td align=\"center\">@11.<\/td>\n<td width=\"40%\"><a class=\"link1\" href=\"https:\/\/rbi.org.in\/scripts\/bs_viewcontent.aspx?Id=3146\">Shri Sudhir Mankad<\/a><img loading=\"lazy\" decoding=\"async\" data-recalc-dims=\"1\" src=\"https:\/\/i0.wp.com\/gc.kis.scr.kaspersky-labs.com\/CE0A2501E9C1-154B-39B4-22A2-98DB47B1\/ua\/UrlAdvisorGoodImage.png?resize=12%2C12&#038;ssl=1\" width=\"12\" height=\"12\" name=\"kl_1469024988818\" \/><\/td>\n<\/tr>\n<tr>\n<td align=\"center\">5.<\/td>\n<td>Shri N. S. Vishwanathan<br \/>\nDeputy Governor<\/td>\n<td align=\"center\">#12.<\/td>\n<td width=\"40%\"><a class=\"link1\" href=\"https:\/\/rbi.org.in\/scripts\/bs_viewcontent.aspx?Id=3098\">Shri Shaktikanta Das<\/a><img loading=\"lazy\" decoding=\"async\" data-recalc-dims=\"1\" src=\"https:\/\/i0.wp.com\/gc.kis.scr.kaspersky-labs.com\/CE0A2501E9C1-154B-39B4-22A2-98DB47B1\/ua\/UrlAdvisorGoodImage.png?resize=12%2C12&#038;ssl=1\" width=\"12\" height=\"12\" name=\"kl_1469024988818\" \/><\/td>\n<\/tr>\n<tr>\n<td align=\"center\">*6<\/td>\n<td><a class=\"link1\" href=\"https:\/\/rbi.org.in\/scripts\/bs_viewcontent.aspx?Id=2682\">Dr. Nachiket M. Mor<\/a><img loading=\"lazy\" decoding=\"async\" data-recalc-dims=\"1\" src=\"https:\/\/i0.wp.com\/gc.kis.scr.kaspersky-labs.com\/CE0A2501E9C1-154B-39B4-22A2-98DB47B1\/ua\/UrlAdvisorGoodImage.png?resize=12%2C12&#038;ssl=1\" width=\"12\" height=\"12\" name=\"kl_1469024988818\" \/><\/td>\n<td align=\"center\">#13.<\/td>\n<td width=\"40%\"><a class=\"link1\" href=\"https:\/\/rbi.org.in\/scripts\/bs_viewcontent.aspx?Id=3097\">Ms. Anjuly Chib Duggal<\/a><img loading=\"lazy\" decoding=\"async\" data-recalc-dims=\"1\" src=\"https:\/\/i0.wp.com\/gc.kis.scr.kaspersky-labs.com\/CE0A2501E9C1-154B-39B4-22A2-98DB47B1\/ua\/UrlAdvisorGoodImage.png?resize=12%2C12&#038;ssl=1\" width=\"12\" height=\"12\" name=\"kl_1469024988818\" \/><\/td>\n<\/tr>\n<tr>\n<td align=\"center\">@7.<\/td>\n<td><a class=\"link1\" href=\"https:\/\/rbi.org.in\/scripts\/bs_viewcontent.aspx?Id=2588\">Shri Y.C. Deveshwar<\/a><img loading=\"lazy\" decoding=\"async\" data-recalc-dims=\"1\" src=\"https:\/\/i0.wp.com\/gc.kis.scr.kaspersky-labs.com\/CE0A2501E9C1-154B-39B4-22A2-98DB47B1\/ua\/UrlAdvisorGoodImage.png?resize=12%2C12&#038;ssl=1\" width=\"12\" height=\"12\" name=\"kl_1469024988818\" \/><\/td>\n<td align=\"center\"><\/td>\n<td width=\"40%\"><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><strong><br \/>\nHow many Executive Directore are there in RBI?<\/strong><\/p>\n<p>Mumbai, March 1 2016 :<\/p>\n<p>Reserve Bank of India said BP Kanungo has assumed charge as Executive Director on Tuesday. He will look after the foreign exchange, government\/bank accounts, and internal debt management departments at the central bank. Kanungo was in charge of the foreign exchange department before taking over as Executive Director. <strong>The RBI now has 11 EDs<\/strong>.<\/p>\n<table width=\"635\">\n<tbody>\n<tr>\n<td>What is a Non -banking Financial Company (NBFC)?<\/p>\n<p>Difference between NBFC and banks?A NBFC is a company registered under the companies act, 1956 which is involved in the business of loans, shares\/stocks, etc. Non-banking financial companies are financial institutions that provide banking services, but do not hold a banking license. These institutions are not allowed to take deposits from the public. NBFCs do offer all sorts of banking services, such as loans and credit facilities, retirement planning, money markets, underwriting, and merger activities. The basic difference between bank and NBFC is:- - They can\u2019t accept demand deposits. - They are not a part of the payment and settlement system and can\u2019t issue cheques drawn on themselves - They are not registered in the banking act and don\u2019t have a banking license. - They don\u2019t have to maintain CRR, SLR or CASA like banks.<\/td>\n<\/tr>\n<tr>\n<td>What is the difference between nationalized banks and private banks?<\/p>\n<p>A nationalized bank is owned by the govt. of that country and is also known as public sector bank whereas a private sector bank is owned by an independent individual or company.<\/td>\n<\/tr>\n<tr>\n<td>What are the Non Performing assets of a company?<\/p>\n<p>A NPA is an obligation payable to the bank which has not been made or the interest and principal amount has not been paid on the due time. NPA is the loan or credit provided by the bank to its customers which could not be recovered in due time. Thus NPA is somehow not yielding any income to the lender either in the form of principal or interest payments. NPA is also known as \u201cbad debts\u201d. NPA is shown at the assets side of the balance sheet whereas deposits are shown at the liability side. If there is any recent story or news regarding NPA, then revise it thoroughly. For ex:- Recently, United bank of India was marred in loss due to its rising NPA. So was the case with Kotak Mahindra Bank.<\/td>\n<\/tr>\n<tr>\n<td>What are the various risks that banks face?<\/p>\n<p>Sir, there are mainly three types of risks faced by banks:- -\u00a0<strong>Credit Risk:<\/strong>\u00a0- loan or NPA. - Market Risk: - Money invested in the market. -\u00a0<strong>Operational risk:<\/strong>\u00a0- Day-to-Day working risks.<\/td>\n<\/tr>\n<tr>\n<td>What do you mean by term \u201cCASA\u201d related to bank?<\/p>\n<p>CASA stands for Current Account Savings Account. The CASA ratio shows how much deposit a bank has in the form of current and saving account deposits in the total deposit. A higher CASA ratio means better operating efficiency of the bank because on current account there is no interest payable whereas on savings account a tiny 3.5% interest is payable by the bank. CASA ratio shows how much of the deposit of the bank comes from the current and savings deposit.<\/td>\n<\/tr>\n<tr>\n<td>What is the difference between cheque and demand draft?<\/p>\n<p>Cheque is a negotiable instrument which is paid to the bearer but a demand draft is a negotiable instrument always payable on order.<\/td>\n<\/tr>\n<tr>\n<td>What are the parts of banks\u2019 capital?<\/p>\n<p>Bank has following parts of capital:- -\u00a0<strong>Tier 1 capital:<\/strong><strong>\u00a0<\/strong>- Paid up capital (core capital) + Reserves (owners or promoters\u2019 fund) -\u00a0<strong>Tier 2 capital:<\/strong>\u00a0- Secondary Capital (borrowed funds) + general loss reserves + subordinated term debts + undisclosed reserves (can\u2019t be maintained in India) -\u00a0<strong>Tier 3 capital:<\/strong>\u00a0- Same as tier 2 capital but with a higher amount in order to face the market risks of the bank.<\/td>\n<\/tr>\n<tr>\n<td>Tell us something about BSBDA.<\/p>\n<p>BSBDA stands for Basic Savings Bank deposit account. BSBDA is the new name for \u201cno-frill accounts\u201d under which anyone can open a bank account with even zero balance in it or \u201czero balance account\u201d. This BSBDA is aimed at providing banking facilities to weaker section of the society and improve financial inclusion. All scheduled commercial banks in India including foreign banks with branches in India have to avail BSBDA. Important:- - Such accounts are opened with \u201crelaxed KYC norms\u201d. - Relaxed KYC norms include an affidavit by the Pradhaan or councilor of a village or area confirming about the person concerned. - In such accounts there are certain restrictions- in a month, 4 withdrawls can be done at a maximum. This includes ATM withdrawls. The amount withdrawn in a month shouldn\u2019t exceed Rs. 10,000 and the balance in the account at anytime shouldn\u2019t exceed Rs. 50,000.<\/td>\n<\/tr>\n<tr>\n<td>What is the meaning of \u201cbase rate\u201d?<\/p>\n<p>Base Rate is the minimum rate of interest which a bank has to charge from its customers and a bank can\u2019t sanction loan on a rate below the base rate. This rate came into effect from July 1 2010. Before Base rate there was Basic Prime Lending Rate or BPLR introduced in 2003. It was replaced with Base Rate because in BPLR banks had an option to loan their special customers below BPLR. Banks may choose any benchmark to decide on the base rate. The exceptions of base rate are:- - Agriculture loans - Govt. sponsored schemes - Staff loans - Only under the above cases, bank can lend below base rate. Only under the above cases, bank can lend below base rate.<\/td>\n<\/tr>\n<tr>\n<td>We hear regularly that all bank branches are turning CBS. What is CBS?<\/p>\n<p>Sir, CBS stands for CORE banking solutions under which the branches of the banks are interconnected with each other through intra net with a central database server. Now, with this facility, a person having an account in a certain branch of the bank can operate from any other branch of the same bank. He need not visit the same branch to operate his account. The CORE word in CBS stands for Centralized Online Realtime Exchange.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><strong>\u00a0Please click here for interview experience of IBPS SO HR participant:\u00a0<a href=\"https:\/\/gradeup.co\/ibps-so-hr-officer-interview-experience-monika-bhardwaj-i-fca32980-0ad6-11e7-9eb4-6ec52cd11291\" target=\"_blank\" rel=\"noopener\">IBPS SO HR Officer Interview Experience: Monika Bhardwaj<\/a>\u00a0 &amp;\u00a0<a href=\"https:\/\/www.pagalguy.com\/articles\/success-story-ibps-so-hr-interview-experience-8759\" target=\"_blank\" rel=\"noopener\">Success story \u2013 IBPS SO HR Interview experience<\/a><\/strong><\/p>\n<\/div><\/div><\/div><div id=\"panel-921-0-0-4\" class=\"so-panel widget widget_black-studio-tinymce widget_black_studio_tinymce\" data-index=\"4\" ><div class=\"panel-widget-style panel-widget-style-for-921-0-0-4\" ><h3 class=\"widget-title\">Interview Tips for Rajbhasha Adhikari &#8211; OLO<\/h3><div class=\"textwidget\"><p>The Official Language Officers or the Rajhbhasha Adhakari should focus on the following Topics:<\/p>\n<ul>\n<li>\u0930\u093e\u091c\u092d\u093e\u0937\u093e \u0905\u0927\u093f\u0915\u093e\u0930\u0940 \u0915\u093e \u0915\u093e\u0930\u094d\u092f,<\/li>\n<li>\u0930\u093e\u091c\u092d\u093e\u0937\u093e \u0939\u093f\u0902\u0926\u0940 \u0915\u0947 \u0932\u093f\u090f \u0905\u0928\u0941\u091a\u094d\u091b\u0947\u0926 343-351,<\/li>\n<li>\u0930\u093e\u091c\u092d\u093e\u0937\u093e \u0935\u093f\u092d\u093e\u0917,<\/li>\n<li>\u0930\u093e\u091c\u092d\u093e\u0937\u093e \u0935\u093f\u092d\u093e\u0917 \u0915\u0940 \u0939\u093f\u0902\u0926\u0940 \u092a\u0924\u094d\u0930\u093f\u0915\u093e\u090f\u0902,<\/li>\n<li>\u0917\u0943\u0939 \u092e\u0902\u0924\u094d\u0930\u093e\u0932\u092f \u0926\u094d\u0935\u093e\u0930\u093e \u0926\u093f\u090f \u091c\u093e\u0928\u0947 \u0935\u093e\u0932\u0947 \u092a\u0941\u0930\u0938\u094d\u0915\u093e\u0930,<\/li>\n<li>\u0930\u093e\u091c\u092d\u093e\u0937\u093e \u0915\u0940\u0930\u094d\u0924\u093f \u092a\u0941\u0930\u0938\u094d\u0915\u093e\u0930,<\/li>\n<li>\u0930\u093e\u091c\u092d\u093e\u0937\u093e \u0917\u094c\u0930\u0935 \u092a\u0941\u0930\u0938\u094d\u0915\u093e\u0930,<\/li>\n<li>\u0915\u0947\u0928\u094d\u0926\u094d\u0930\u093f\u092f \u0930\u093e\u091c\u092d\u093e\u0937\u093e \u0915\u093e\u0930\u094d\u092f\u093e\u0928\u094d\u0935\u092f\u0928 \u0938\u092e\u093f\u0924\u093f,<\/li>\n<li>\u0928\u0917\u0930 \u0930\u093e\u091c\u092d\u093e\u0937\u093e \u0915\u093e\u0930\u094d\u092f\u093e\u0928\u094d\u0935\u092f\u0928 \u0938\u092e\u093f\u0924\u093f,<\/li>\n<li>\u0935\u093f\u092d\u093e\u0917\u0940\u092f \u0930\u093e\u091c\u092d\u093e\u0937\u093e \u0915\u093e\u0930\u094d\u092f\u093e\u0928\u094d\u0935\u092f\u0928 \u0938\u092e\u093f\u0924\u093f \u0924\u0925\u093e<\/li>\n<li>\u0930\u093e\u091c\u092d\u093e\u0937\u093e \u0935\u093f\u092d\u093e\u0917 \u0915\u0947 \u0915\u094d\u0937\u0947\u0924\u094d\u0930\u0940\u092f \u0915\u093e\u0930\u094d\u092f\u093e\u0928\u094d\u0935\u092f\u0928 \u0915\u093e\u0930\u094d\u092f\u093e\u0932\u092f, \u0938\u0902\u0938\u0926\u0940\u092f \u0930\u093e\u091c\u092d\u093e\u0937\u093e \u0938\u092e\u093f\u0924\u093f \u0915\u0947 \u0915\u093e\u0930\u094d\u092f,<\/li>\n<li>\u0930\u093e\u091c\u092d\u093e\u0937\u093e \u0928\u0940\u0924\u093f,<\/li>\n<li>\u092a\u094d\u0930\u092c\u094b\u0927, \u092a\u094d\u0930\u0935\u0940\u0928 \u092a\u094d\u0930\u093e\u091c\u094d\u091e \u092a\u0930\u0940\u0915\u094d\u0937\u093e \u0906\u0926\u093f \u092a\u094d\u0930\u0936\u094d\u0928 \u092a\u0941\u091b \u0938\u0915\u0924\u0947 \u0939\u0948\u0964<\/li>\n<\/ul>\n<p>Please click on the following link for Rajbhasha Adhiniyam 1963 :<a href=\"http:\/\/www.rajbhasha.nic.in\/hi\/official_languages_act_1963\" target=\"_blank\" rel=\"noopener\">\u0930\u093e\u091c\u092d\u093e\u0937\u093e \u0905\u0927\u093f\u0928\u093f\u092f\u092e, 1963<\/a><br \/>\nPlease click on the following link for Rajbhasha Niyam 1976 :\u00a0<a href=\"http:\/\/www.rajbhasha.nic.in\/hi\/ol_rules_1976\" target=\"_blank\" rel=\"noopener\">\u0930\u093e\u091c\u092d\u093e\u0937\u093e \u0928\u093f\u092f\u092e, 1976<\/a><br \/>\nPlease click on the following link for\u00a0Interview Questions for Rajbhasha Adhikari Exams\/Interview :\u00a0<a href=\"http:\/\/yourcareerheights.com\/?page_id=3403\" target=\"_blank\" rel=\"noopener\">Interview Questions for Rajbhasha Adhikari Exams\/Interview\u00a0<\/a><\/p>\n<p>Please click on the following link for Interview experience of Rajbhasha Adhikari participant:\u00a0<a href=\"https:\/\/www.bankersadda.com\/2017\/03\/ibps-so-rajbhasha-adhikari-interview.html\" target=\"_blank\" rel=\"noopener\">IBPS SO (Rajbhasha Adhikari) Interview Experience 2017 (Noida, UP)<\/a><\/p>\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><div id=\"panel-921-0-0-5\" class=\"so-panel widget widget_black-studio-tinymce widget_black_studio_tinymce panel-last-child\" data-index=\"5\" ><div class=\"panel-widget-style panel-widget-style-for-921-0-0-5\" ><h3 class=\"widget-title\">AGRICULTURE FIELD OFFICER Interview 2016<\/h3><div class=\"textwidget\"><p>1. What are the present problems of Indian agriculture :<br \/> \u2022 Scarcity of input water.<br \/> \u2022 Shortage of agricultural labor because of NREGS.<br \/> \u2022 Mass desertion from farming to non-farm occupations because of expanding constructions.<br \/> \u2022 Shortage of organic manures in spite of rising demand.<br \/> \u2022 Feed problems of diary and farm animals and poultry birds.<br \/> \u2022 Mounting overdue of farm loans and failure of cooperatives.<br \/> \u2022 Climate related crop failures and outbreak of diseases.<br \/> \u2022 Mental trauma of the farm families in combating economic reform.<br \/> \u2022 Rising cost of living and deficit family budget.<br \/> \u2022 Uncertainly of the cropping system and changing package of practices.<br \/> \u2022 Confuse in the channel of marketing aid loss of market during harvesting.<br \/> \u2022 Widening gap of income between farmers and non-farmers.<br \/> \u2022 Abrupt rise and fall of agricultural commodities supply because of liberalization.<br \/> \u2022 Transportation problems from farm to main roads.<br \/> \u2022 Community ownership system of land adopted in the hills of NE region.<br \/> \u2022 Acute problems of drinking water in rural areas.<br \/> \u2022 Rising expenditure of socio-cultural activities and overconsumption.<br \/> \u2022 Shortage of electric power and cooking fuels in remote villages.<br \/> \u2022 Loss of working days due to extreme hot and extreme cold, and road blockade, etc.<\/p>\n<p> 2. Define priority sector?<br \/> 1. Sectors which impacts large sector of population, the weaker sections<br \/> 2. Sectors which are employment intensive like agriculture and micro and small enterprises<br \/> 3. Sectors which provided basic amenities to human life<br \/> 4. Sectors which contributes to GDP\/economy development<\/p>\n<p> 3. What are the components under Priority sector advances?<br \/> 1. Agriculture<br \/> 2. Micro small and Medium enterprises<br \/> 3. Export advances<br \/> 4. Housing Loan<br \/> 5. Education Loan<br \/> 6. Social Infrastructure<br \/> 7. Renewable Energy<br \/> 8. Other Priority sector<\/p>\n<p> 4. Few important changes in Priority sector advances\/lending(PSL) from 23.04.2015:<br \/> 1. Medium enterprises comes under the purview of PSL<br \/> 2. Concept of direct agriculture and indirect agriculture is dispensed with<br \/> 3. Social infrastructure and Renewable energy sector introduced<br \/> 4. Finance to food and agro processing units now comes under Agriculture (up to Rs. 100 crore)<br \/> 5. Agriculture is broadly classified into Farm credit, Agri. infrastructure and agri. Ancillary activities<br \/> 6. ANBC achievement calculation annually based on the quarterly average, not on the annual terminal figure.<br \/> 7. Separate benchmark under ANBC for small and marginal farmers<br \/> 8. Separate benchmark under ANBC for Micro enterprises<\/p>\n<p> 5. Benchmarks stipulated by RBI?<br \/> 1. Total Priority Sector \u2013 40% of ANBC<br \/> 2. Agriculture \u2013 18% of ANBC<br \/> 3. Small &amp; Marginal Farmers \u2013 8% ( 7&amp; by March 2016 and 8% by March 2017)<br \/> 4. Micro Enterprises \u2013 7.5% ( 7.00% by March 2016 and 7.5% by March 2017)<br \/> 5. Weaker sections- 10% of ANBC<br \/> 6. Women \u2013 5% of ANBC<\/p>\n<p> 6. What is RIDF (Rural Infrastructure Development Fund) and its implications?<br \/> \u2022 Failure to achieve the bench mark stipulated by RBI under priority sector advances attracts penalty.<br \/> \u2022 The gap between the bench mark and achievement is to be kept under RIDF\/SIDBI\/NHB which attracts very low of interest<br \/> \u2022 Rate of interest on the amount deposited is inversely proportional to gap<br \/> Agricultural credit shortfall to ANBC Applicable Rate of Interest<br \/> Less than 5 % Bank Rate- 2%<br \/> Over 5% and up to 10% Bank Rate-3%<br \/> Over 10 % Bank Rate \u2013 4%<br \/> (RBI circular dated 10.12.2014)<\/p>\n<p>\u2022 It drains bank\u2019s profitability<br \/> \u2022 Non achievement of benchmarks\/targets under priority sector is a great reputational risk to the bank.<br \/> \u2022 Priority sector includes O\/S under RIDF and other funds deposited with NABARD, SIDBI, NHB,MUDRA (Rs. 8693 crores)<\/p>\n<p> 7. Explain ANBC?<br \/> Computation of Adjusted Net Bank Credit:<br \/> I Bank credit in India (As prescribed in item No VI of Form \u2018A\u2019 (Special return as on March 31st ) under section 42 (2) of the RBI Act, 1934<br \/> II Bills rediscounted with RBI and other approved Financial Institutions<br \/> III(I-II) Net Bank Credit (NBC)*<br \/> IV Bonds\/debentures in Non-SLR categories under HTM category + other investments eligible to be treated as priority sector + outstanding deposits, as on preceding March 31st , under RIDF, and other eligible funds with NABARD, NHB,SIDBI and MUDRA Ltd + outstanding PSLCs<br \/> V Eligible amount for exemption on issuance of long term bonds for infrastructure and affordable housing<br \/> VI + Advances extended in India against the incremental FCNR (B)\/ NRE deposits, qualifying for exemption from CRR\/SLR requirements, till their maturity<br \/> III+IV-V- VI Adjusted net Bank Credit (ANBC)<\/p>\n<p>8. Who are all coming under weaker sections?<br \/> Priority sector loans to the following borrowers will be considered under weaker sections category:<br \/> 1. Agricultural labourers \u2013 more than 50% of their annual income is from activities related to agriculture<br \/> 2. Tenant farmers \u2013 farmers who take land on lease for cultivation<br \/> 3. Share croppers \u2013 persons who cultivate others land with a condition to share the produce on an agreed basis<br \/> 4. Artisans, village and cottage industries where individual credit limits do not exceed Rs. 100000\/-.<br \/> 5. Beneficiaries of National Rural Livelihood Mission (NRLM)<br \/> 6. Scheduled castes and scheduled tribes<br \/> 7. Beneficiaries of Differential Rate of Interest (DRI) scheme<br \/> 8. Beneficiaries of National Urban Livelihood Mission (NULM)<br \/> 9. Beneficiaries under the scheme for Rehabilitation of Manual Scavengers (SRMS)<br \/> 10. Loans to Self Help Groups (SHG)<br \/> 11. Loans to distressed farmers indebted to non- institutional lenders<br \/> 12. Loans to distressed persons other than farmers not exceeding Rs. 100000\/- per borrower to prepay their debt to non- institutional lenders<br \/> 13. Loan to individual women beneficiaries up to Rs. 100000\/- per borrower<br \/> 14. Loan sanctioned under (1) to (13) above to persons from minority communities as notified by Govt. of India.<br \/> 15. Persons with Disabilities<br \/> 16. Overdrafts up to Rs. 5000\/- under PMJDY accounts, provided the borrowers household income does not exceed Rs. 100000\/- for rural areas and Rs. 160000\/- for non rural areas.<\/p>\n<p>9. Who are all coming under Minority Communities?<br \/> 1. Sikhs, Muslims, Christians, Zoroastrians, Buddhists and Jain are notified minority communities.<br \/> 2. In states, where one of the minority communities notified is, in fact , in majority, the other notified minority communities only coming under purview of weaker sections<br \/> 3. In the case of a partnership firm, SHGs, JLGs, if the majority of the partners\/members belong to one or the other of the specified minority communities, advances granted to such partnership firms may be treated as advances granted to minority communities<\/p>\n<p>10. Future of banking Vs Financial inclusion :<br \/> 1. Bringing the unbanked people\/areas under ambit of banking<br \/> 2. With the entry of small and payment banks, we can increase the customer base<br \/> 3. Today\u2019s BPL (below poverty line) will become tomorrow\u2019s MNC\u2019s (Multi National Companies)<br \/> 4. Poors are bankable<br \/> 5. So with real and true sprit one has to implement the schemes of Government of India under Financial Inclusion and we, the bankers having great role in it.<\/p>\n<p>11. If you are posted as Branch manager, what will be your strategies in increasing the business in all parameters in general?<br \/> 1. SWOT analysis<br \/> 2. Selecting the products based on the scope, opportunity and potential of the area<br \/> 3. Selling the product<br \/> 4. With Positive mindset<br \/> 5. With good, smiling customer service<\/p>\n<p> 12. Report of the Committee on Medium-term Path on Financial Inclusion (Chairman: Shri Deepak Mohanty) \u2013 Important recommendations Under Agriculture<br \/> 1. In order to increase formal credit supply to all agrarian segments, digitisation of land records is the way forward. This should be backed by an Aadhaar-linked mechanism for Credit Eligibility Certificates to facilitate credit flow to actual cultivators.<br \/> 2. To phase out the agricultural interest subvention scheme which has distorted the agricultural credit system and ploughing the subsidy amount into an affordable technology aided universal crop insurance scheme for marginal and small farmers for all crops with a monetary ceiling of Rs.200,000 at a nominal premium to end agrarian distress.<br \/> 3. A scheme of \u2018Gold KCC\u2019 (kisan credit card) with higher flexibility for borrowers with prompt repayment records, which could be dovetailed with a government-sponsored personal insurance, and digitisation of KCC to track expenditure pattern.<br \/> 4. As a part of second generation reforms, the government can replace the current agricultural input subsidies on fertilisers, power and irrigation by a direct income transfer scheme.<\/p>\n<p>13. Pradhan Mantri Fasal Bima Yojana<br \/> The Union Cabinet on 13.01.2015 has approved the \u2018Pradhan Mantri Fasal Bima Yojana\u2019<br \/> The highlights of this scheme are as under:<br \/> 1. There will be a uniform premium of only 2% to be paid by farmers for all Kharif crops and 1.5% for all Rabi crops. In case of annual, commercial and horticultural crops, the premium to be paid by farmers will be only 5%. The premium rates to be paid by farmers are very low and balance premium will be paid by the Government to provide full insured amount to the farmers against crop loss on account of natural calamities.<br \/> 2. There is no upper limit on Government subsidy. Even if balance premium is 90%, it will be borne by the Government.<br \/> 3. Earlier, there was a provision of capping the premium rate which resulted in low claims being paid to farmers. This capping was done to limit Government outgo on the premium subsidy. This capping has now been removed and farmers will get claim against full sum insured without any reduction.<br \/> 4. The use of technology will be encouraged to a great extent. Smart phones will be used to capture and upload data of crop cutting to reduce the delays in claim payment to farmers. Remote sensing will be used to reduce the number of crop cutting experiments.<br \/> One Nation \u2013 One Scheme<br \/> Comparison of Insurance schemes<br \/> No Feature NAIS [1999] MNAIS[2010] PM Crop Insurance Scheme<br \/> 1 Premium rate Low High Lower than even NAIS<br \/> (Govt. to contribute 5 times that of farmer)<br \/> 2 One Season \u2013 One Premium Yes No Yes<br \/> 3 Insurance Amount cover Full Capped Full<br \/> 4 On Account Payment No Yes Yes<br \/> 5 Localized Risk coverage No Hail storm<br \/> Land slide Hail storm<br \/> Land slide<br \/> Inundation<br \/> 6 Post Harvest Losses coverage No Coastal areas - for cyclonic rain All India \u2013 for cyclonic + unseasonal rain<br \/> 7 Prevented Sowing coverage No Yes Yes<br \/> 8 Use of Technology<br \/> (for quicker settlement of claims) No Intended Mandatory<br \/> 9 Awareness No No Yes (target to double coverage to 50%)<\/p>\n<p>14. Financial inclusion products<br \/>\u00a0What is Rural Self Employment Training Institutes (RSETIs):<br \/> The experience of youth serves as a launching pad for accelerated learning. It is therefore possible to train young people in a short period to enhance and enlarge behavioral dimensions such as increased awareness, understanding, knowledge, skill and formation of positive attitude. The entrepreneurization of rural youth has to take place by stimulating their psyche followed by bringing technology, training and credit within their reach, thereby developing self-confidence. To achieve this, Our Bank has established RSETIs in all of our Lead Districts.<br \/>What are Farmers\u2019 clubs:<br \/> Farmers\u2019 Clubs are grass root level informal forum of farmers. To meet the targeted growth it is imperative to improve productivity and reduce costs by improving efficiency, NABARD devised FCs strategy to provide package of initiatives for transfer of technology, improving input use efficiency, promoting investments in agriculture both in private and in public sectors and creating a favourable and conducive economic environment.<\/p>\n<p>10. What is Corporate Social Responsibility?<\/p>\n<p>To carry forward the Bank\u2019s Corporate Social Responsibility through various Projects, especially in backward areas\/ segments, rural areas, which will provide sustainable development &amp; will bring about improvement in living stands of the underprivileged sections of the society various Banks focusing on assistance to societies\/trusts\/social organizations mainly in the following activities:<br \/> i. Education<br \/> ii. Health care<br \/> iii. Physically challenged persons<br \/> iv. Rural development<br \/> v. Community welfare<br \/> vi. Poverty eradication<br \/> vii. Rural development<br \/> viii. Girl child adoption &amp; women empowerment<br \/> ix. Vocational training etc.<br \/> It also includes infrastructural requirements in remote areas\/ rural schools by providing drinking water facility, water purifier, fans, desks, computers, toilets for girls etc.<\/p>\n<p>\u00a015. What are the revised guidelines on Priority Sector?<br \/> \u2022 Bank loans to Micro, Small and Medium Enterprises, for both manufacturing and service sectors are eligible to be classified under the Priority Sector<br \/> \u2022 Export Credit: Incremental export credit over corresponding date of the corresponding date of the preceding year, up to 2 percent of ANBC - subject to Loan amount up to Rs. 25 crore OR accounts with turnover up to Rs. 100 crore.<br \/> \u2022 Education loans to individuals for educational purposes including vocational courses up to Rs.10 lakh<br \/> \u2022 Housing loans to individuals up to Rs. 28 lakh in metropolitan centers and loans up to Rs. 20 lakhs in other centers for purchase \/ construction of a dwelling unit per family<br \/> \u2022 Loans up to a limit of Rs.5 crores per borrower for building Social Infrastructure for activities namely schools, health care facilities, drinking water and sanitation facilities in Tier II to Tier VI centers<br \/> \u2022 Loans up to a limit of Rs. 15 crores to borrowers for purposes like solar based power generators, biomass based power generators, wind mills, micro-hydel plants &amp; for non conventional energy based public utilities. For individual households, the limit will be Rs. 10 lakhs per borrower<br \/> \u2022 Other priority sector: individuals and their SHG\/JLG, where individual borrower's household annual income in rural areas does not exceed Rs.1,00,000\/ - and for non - rural areas it does not exceed Rs. 1,60,000 \/ -; Loans to distressed persons not exceeding Rs. 100,000 1 - per borrower; Overdrafts extended by banks up to Rs. 5,000\/- under PMJDY; Loans sanctioned to State Sponsored Organization s for Scheduled Castes \/ Scheduled Tribes<br \/> 16. Modified Tractor Scheme<br \/> Eligibility:<br \/> \u2022 Farmer having at least 3.00 acres of perennially irrigated land<br \/> \u2022 Acrage of agriculture land can be pooled with close relatives for the calculation of economics and productive work<br \/> \u2022 Productive work for minimum 1000 hours per tractor<br \/> \u2022 Scheme valid up to 31.03.2016<br \/> Margin:<br \/> \u2022 Up to Rs. 1.00 lac \u2013 NIL<br \/> \u2022 Above Rs.1.00 lac- 15%<br \/> \u2022 If margin offered is less than 30% delegated authority will rest with Regional Head<br \/> \u2022 In case margin offered is more than 30% delegate in whose power it falls can sanction<br \/> Rate of Interest:<br \/> Loan amount ROI Concession involved<br \/> Loans above 0.50 lac to 2.00 lac BR + 0.50 % Nil<br \/> Loans above Rs. 2.00 lacs to Rs. 5.00 lacs BR + 1.00 % 0.75%<br \/> Loans above Rs. 5.00 Lacs to Rs. 25.00 lacs BR + 1.00 % 1.50%<\/p>\n<p>Collateral security:<br \/> \u2022 For loans exceeding Rs. 1.00 lac, mortgage of agri. Land\/ residential property\/ commercial property\/FDR\/NSC\/Gold ornaments\/any other security.<br \/> \u2022 Value of proposed security\/ies should not be less than 125% of loan amount.<br \/> \u2022 In case property\/security offered by third party, personal guarantee to be obtained<br \/> \u2022 Valuation of agriculture land is to be done as per circle rate\/government rate<br \/> Other features:<br \/> \u2022 All other terms and conditions including repayment period. Service charges, security documents etc. as per extant guidelines (as below) will be applicable.<\/p>\n<p>17. What is Safe area under Minor irrigation Projects?<\/p>\n<p>Minor Irrigation: irrigation potential of less than 2000-hectare land. Central Ground Water Board (CGWB) carried out survey and ascertained different water shade areas according to availability of Ground water potential<br \/> Name of the area Usage of ground water Remarks<br \/> Over exploited ground water development is greater than 100% of the annual recharge Finance for dug wells\/ tube wells are not generally permitted. Only repair of existing wells or sprinkler\/ drip irrigation can be encouraged to conserve available water<br \/> Critical where ground water development is greater than 90% but less than 100% Finance for dug\/ tube well can be done selectively<br \/> Semi critical where groundwater development is greater than 70% but less than 90% Finance for dug\/ tube well can be done selectively<br \/> Safe where ground water development is lesser than 70% of the annual recharge. In such areas there is good scope for finance of dug wells\/ tube well<br \/> 18. What is precision Farming?<br \/> Providing right amount of nutrients at right time at right place thereby reducing wastages.<br \/> Otherwise called as Zero Tillage<br \/> All the above will reduce pressure on land, and the practices which are eco friendly by which even Small and Marginal farmers will be able to produce high quality products thereby increasing their income levels.<br \/> \u2022 Management philosophy or approach to the farm rather than definable prescriptive system.<br \/> \u2022 Identifies critical factors where yield is limited by controllable factors and determines intrinsic variability.<br \/> \u2022 Record variations in crop or soil properties within a field which forms the basis for taking management decisions.<br \/> 19. Who is called \u201c Kisan Mitras\u201d?<\/p>\n<p>Business Facilitators assisting RDOs in canvassing and recovery of agricultural advances are called as Kisan Mitras.<\/p>\n<p>20. What is the difference between Business Correspondent (BC) and Business Facilitators (BF)?<\/p>\n<p>BC: Power to handle cash (transactions)<br \/> BF: no power to handle cash transactions, only for canvassing and assisting the branch)<\/p>\n<p>21. POS \/ Handheld Machines:<br \/> Providing loan for purchase of Hand Held Machine used by Agent of Business Correspondent up to a maximum of Rs. 15000\/-<\/p>\n<p>22. What do you mean by Economic life of an asset?<br \/> Point of time at which maintenance cost of the asset will exceed the income generated by an asset.<br \/> 23. What is PLP?<br \/> PLP is Potential Linked Plan. Prepared by NABARD and supplied to the branches through Lead Bank. Branches should finalize AAP (Annual Action Plan) every year based on the potential available in our area, which is depicted in PLP clearly. It contains important information like Scale of finance, NABARD unit cost etc which are very much essential for the BM, RDO etc.,<br \/>\u00a026. Features of CGTMSE?<br \/> Eligible Units<\/p>\n<p>\u2022 All types of Firm\/Companies or other legally constituted bodies, individual borrowers, Small Business, Professional &amp; self employed in the MSE sector excepting Trade, SHGs and Educational Institutions.<\/p>\n<p>Features<br \/> \u2022 Facilities availment of credit by MSE including units engaged in IT based activities from Banking Channel.<br \/> \u2022 Maximum loan guaranteed by CGTMSE is Rs100lacs per borrowing unit, extended without any collateral security or third party guarantee, to a new or existing Micro and Small enterprises.<br \/> \u2022 Guarantee obtained in personal capacity\/ies from the proprietor in a proprietorship concern, partners in a partnership\/LLP account, trustees in a trust account, Karta in a HUF account, Promoter directors in a Company account will not be treated as third party guarantee (IC 9463 dated 12.12.2012)<\/p>\n<p>Eligible Credit Facility<br \/> \u2022 Both Term loan and Working Capital can be covered.<br \/> \u2022 Existing Working Capital can also be covered at the time of renewal.<br \/> \u2022 Additional loans to existing units can be covered if collaterals taken earlier are not extended.<br \/> \u2022 Non-fund based limits are also covered.<br \/> \u2022 Facility should not be NPA on the material date (Date of approval by the Trust)<br \/> \u2022 Business activity is not ceased on the material date.<br \/> \u2022 Business activity is not wholly\/partially used for adjustment of any other bad debt.<br \/> \u2022 The loan is not covered by any other scheme of insurance\/RBI.<br \/> \u2022 Credit facility is not inconsistent with any provision of law.<br \/> \u2022 Interest rate should not be more than 3% over the Prime Lending Rate (PLR)<\/p>\n<p>Responsibility of lending institutions under the Scheme<br \/> \u2022 To exercise due diligence in selecting commercially viable proposals.<br \/> \u2022 To evaluate credit facilities with prudent banking judgment<br \/> \u2022 Account to be rated internally and should be investment grade.<br \/> \u2022 Bank shall closely monitor the borrowal account.<br \/> \u2022 To safeguard the primary security taken from the borrower in respect of the credit facility in good and enforceable condition.<br \/> \u2022 To exercise diligence in recovering the dues and safeguarding the interest of the Trust.<\/p>\n<p>Guarantee Cover (Fee payable on sanctioned Limit)<\/p>\n<p>Credit Facility For Loans sanctioned till 31.12.2012 From 01.01.2013<br \/> Upfront Guarantee Fee Annual Service Fee Composite Guarantee Fee<br \/> NE Region (including Sikkim) Others Woman\/Micro and NER Others<br \/> Up to Rs5lacs 0.75% 1.00% 0.50% 0.75% 1.00%<br \/> Above Rs5lacs to Rs50lacs 0.75% 1.50% 0.75% 0.85% 1.00%<br \/> Above Rs50lacs to Rs100lacs 1.50% 1.50% 0.75%<\/p>\n<p>\uf0d8 Branches to apply through RO to the Trust for coverage before the end of the subsequent quarter of sanction of loan (Loan sanctioned on 01.01.2015 can be applied before 30.06.2015). In case of working capital credit, date of renewal\/review\/enhancement can be taken as date of sanction..<br \/> \uf0d8 On approval of Guarantee Cover, Demand Advice (CGDAN) for Guarantee fee is generated by the system and Guarantee fee is to be paid for commencement of Guarantee Cover.<br \/> \uf0d8 In case of working capital, payment is to be made within one month from Demand advice date and in case of term credits, one month from date of first disbursement\/demand advice date, whichever is later.<br \/> \uf0d8 As regards to the Guarantee fee payable every year, it is to be paid in the month of April every year on the sanctioned limit (net of subsidy if any) including Term Loans.<br \/> \uf0d8 Central office pays the annual guarantee fee directly to the trust every year and claims from the branches. ( IC NO 9575 dated 08.05.2013)<br \/> \uf0d8 However, for existing account sanctioned before 01.01.2013, the old guidelines like payment of annual service fee will continue.<br \/> \uf0d8 In enhancement cases, Guarantee Fee is calculated on pro-rata basis for residual tenure of guarantee.<br \/> \uf0d8 In case of credit facility secured by Collateral, application can be lodged after release of collateral, subject to time limits specified for application lodgment.<br \/> \uf0d8 The guarantee cover shall run through the tenure of the term credit\/composite credit.<br \/> \uf0d8 Where working capital alone is financed-5 years or block of 5 years.<br \/> \uf0d8 Or loan termination date whichever is earlier.<br \/> \uf0d8 If tenure of Term loan is 3 years, tenure of working capital would be co-terminus with that of term loan and will be for 3 years.<br \/> \uf0d8 After 3 years, if guarantee cover is to be continued for working capital, application for renewal to be lodged online.<br \/> \uf0d8 It is compulsory to obtain IT PAN by the borrowers where limit is above Rs10lacs.<br \/> \uf0d8 All proposals for sanction of guarantee approval for credit facilities above Rs50lacs and up to Rs100lacs will have to be rated internally by the bank and should be of investment grade.<\/p>\n<p>Extent of Coverage<\/p>\n<p>Borrower category Maximum Guarantee cover on default amount<br \/> (1) Micro Enterprises<br \/> Up to Limit of Rs5lacs 85% of cover (Maximum Rs4.25lacs)<br \/> (2) Women Entrepreneurs &amp; Units located in NE Region (including Sikkim) a) 80% cover up to 50lacs (Max. Rs. 37.50lacs)<br \/> b) Maximum of Rs. 50.00 lacs<br \/> All other category of borrowers a) 75% cover up to 50lacs (Max. Rs37.50lacs)<br \/> Maximum of Rs. 50.00 lacs<br \/> Loan sanctioned to Micro Enterprises above Rs5lacs will be considered either (2) or (3) category as per eligibility.<\/p>\n<p>Lodgment of Claim-pre-requisite<br \/> \u2022 Account to be classified as NPA<br \/> \u2022 Guarantee cover to be in force &amp; no arrears in payment of ASF\/AGF.<br \/> \u2022 Recall notice issued and recovery proceeding initiated under due process of law-Civil Courts\/DRT\/Revenue Recovery\/Lok Adalat\/ SARFASIA Act. (Exception: Initiation of legal proceedings waived for limits upto Rs50000.00 subject to approval by ZLCC, applicable for new limits sanctioned on or after 01.01.2013)<br \/> \u2022 Guarantee in respect of credit facility to be invoked within a maximum period of 1 year (for loans given before 01.01.2013) and 2 years (for loans given after 01.01.2013) from expiry of lock-in-period if account is NPA before expiry of lock-in-period.<br \/> \u2022 Within a maximum period of 1 year (2 years for loan given after 01.01.2013) from date of NPA if the account is classified as NPA after lock-in-period.<br \/> \u2022 Lock-in-period is 18 months from date of last disbursement of loan or date of payment of Guarantee fee coming into force whichever is later.<br \/> \u2022 On classification of account as NPA, Trust should be informed about the fact within the end of the subsequent quarter (Branch to write to RO and RO in turn will inform Trust online) Refer IC 9764 dated 09.12.2013.<br \/> \u2022 CGPAN is to be mentioned in claim application.<br \/> \u2022 Declaration and undertaking is to be signed by an officer not below the rank of Assistant General Manager.<br \/> \u2022 First installment of 75% of guaranteed portion of Amount in default (Outstanding in the account both Principal &amp; interest as on date of NPA or the date of lodgment of the claim application, whichever is lower, subject to maximum of amount guaranteed)<br \/> \u2022 Second installment shall be paid on conclusion of recovery proceedings.<br \/> \u2022 Recoveries made after settlement to be remitted to the Trust within 30 days after adjusting cost of recovery (Legal expenses, etc.)<br \/> \u2022 If OTS possible, Trust should be informed.<\/p>\n<p>27. Credit Enhancement Guarantee Scheme for Schedules Castes (CEGSSC):<br \/> o The scheme is introduced with the following objectives.<br \/> o Encouraging the entrepreneurship of Scheduled Castes.<br \/> o Especially those who are striving for innovation and growth technologies.<br \/> o Wealth, Value, Job, Confidence provided and growth for profitable business.<br \/> o Financial inclusion and Economic development of SC entrepreneurs.<br \/> o To facilitate direct and indirect job opportunities for SCs<br \/> o For details of the scheme refer the circular which is on the similar lines of CGTMSE.<br \/> o IC 00259-2015 dated 17.10.2015.<\/p>\n<p>28. Agriculture accounts NPA classification:<br \/> Crop category<br \/> 1. Short Duration Crops Grace period for categorizing as NPA after due date Standard SMA 1 SMA 2<br \/> A)Under irrigated conditions (more than one crop in a year) 12 months (two crop seasons) Default up to 3 months Default more than 3 months up to 9 months Default for more than 9 months &amp; up to 12 months<br \/> B)Under rain fed conditions (Only one crop in a year) 24 months (two crop seasons) Default up to 12 months Default more than 12 months &amp; up to 21 months Default more than 21 months &amp; up to 24 months<br \/> 2. Long duration crops 18 months (one crop season) Default up to 3 months Default more than 3 months &amp; up to 15 months Default more than 15 months &amp; up to 18 months<\/p>\n<p>29. Red Flagging of Accounts preventive measure for reducing Frauds:<br \/> 1. To reduce the incidences of increasing frauds RBI has introduced a new system of red flagging of account based upon their study of frauds happened over a period of time.<br \/> 2. This is applicable for accounts with credit limit of Rs.50 crores and above.<br \/> 3. A menu RFA is made available in finacle.<br \/> 4. The indicative signals do not mean that the account is a fraudulent one, rather it is taken as a preventive measure.<br \/> 5. The various indicators are divided into 5 major category by our banks<br \/> a. Issues related to financial discipline<br \/> b. Issues related to compliance matters.<br \/> c. Issues related to operational matters.<br \/> d. Issues related to integrity of promoters\/directors\/borrowers<br \/> e. Other issues.<br \/> 6. Branches should enclose this as an annexure to MMRs being submitted.<br \/> 7. They can use yes no or not applicable.<br \/> 8. For other operational guidelines kindly refer the circular<\/p>\n<p>30. Structured Debt Restructuring:<br \/> 1. To address the increasing levels of distressed assets RBI has introduced many steps and one amongst them is SDR.<br \/> 2. In restructured debts as an original terms and condition with the approval of shareholders in a special resolution, the banks can convert the entire loan into equity in case of failure of the borrower to achieve critical milestone.<br \/> 3. Can invoke the SDR rights only if the unit is viable.<br \/> 4. Action to be taken within 30 days of the critical date set for achievement of milestone and its failure.<br \/> 5. 75% by amount and 60% by number should accept.<br \/> 6. While collective shareholding should be 51% at the same time Banking Regulation Act 19(2) ceiling for individual banks should not be violated.<br \/> 7. SDR conversion package to be implemented within 90 days from the date of invoking SDR rights and steps for conversion of shares.<br \/> 8. SDR invocation and implementation of package is not treated as restructuring and the category of advance remains in the same category as on the date of invocation for a period of 18 months.<br \/> 9. JLF can appoint a new promoter and on divesting their shares the new company will be treated as standard and provision should not be less than what was held on the reference date.<br \/> 10. Conversion of share is average price for the last 10 days market price in case of listed companies or book value whichever is lower.<br \/> 11. Such acquisition of shares is exempted from SEBI guidelines and Capital Market Exposure ceilings.<br \/> 12. Refer circular and annexed RBI circular for detailed information.<\/p>\n<p>32. What is NPA?<br \/> To be clear, NPA is a double-edged sword. While, on the one hand, it ceases generating income for the Bank, on the other it takes away a part of the profit earned through provisioning. It also poses great reputational risk for the Banks. Though the NPAs are inevitable, increasing trend is a matter of great concern, which needs to be addressed on a war-footing and also on an ongoing basis.<\/p>\n<p>Before learning further, we should understand how an account\/asset will be classified as NPA and the norms for classification.<br \/> Income Recognition, Asset Classification and Provisioning Norms (IRAC Norms)<br \/> Nature of loan<br \/> When it becomes NPA?<br \/> Term Loan \uf0f0 Interest and installment of principal remaining overdue for a period of more than 90 days<\/p>\n<p>CC\/OD \uf0f0 Account remaining \u2018out of order\u2019 for 90 days<br \/> Bills (purchased\/discounted)<br \/> \uf0f0 Remaining overdue for a period of more than 90 days<br \/> Agri. Advance \uf0f0 Installment of principal or interest remaining overdue for two cropping seasons for short term crops &amp; one cropping season for long term crops<\/p>\n<p>NPA due to technical reasons<\/p>\n<p>\u2022 Review\/renewal of regular or ad-hoc limit not done within 180 days from the due date\/date of ad-hoc limit<\/p>\n<p>\u2022 Drawings allowed against stock\/book debts statement older than 180 days (drawings in the account based on drawing power calculated from stock statements older than 3 months is deemed as irregular drawings and if such irregular drawing is permitted in the account for a continuous period of 90 days even though the unit is working.<br \/> What is overdue?<\/p>\n<p>In case of To be considered as overdue :<\/p>\n<p>Excesses over limit\/drawing power \uf0d8 From date of such excesses<br \/> Term Loans &amp; Loans repayable on demand<br \/> \uf0d8 From due date of installments<br \/> Temporary overdrafts \uf0d8 If amount is remaining outstanding for more than 7 days<\/p>\n<p>Bills \uf0d8 From due date<br \/> \uf0d8 In case of sight bills, if it remains unpaid on presentation<\/p>\n<p>Interest remaining unadjusted \uf0d8 From the last day of the quarter, irrespective of interest charged at monthly intervals.<\/p>\n<p>What is \u201cOut of order\u201d?<br \/> \u2022 O\/s balance remaining continuously in excess of sanctioned limit\/DP<\/p>\n<p>\u2022 In cases where outstanding balance is less than sanctioned limit\/drawing power, but there are no credits continuously for 90 days as on date of balance sheet or credits are not enough to cover the interest debited during the same period.<br \/> Asset Classification under NPA<br \/> All NPAs are to be classified into following 3 categories:<br \/> Sub standard Asset NPA less than or equal to 12 months<br \/> Doubtful asset NPA exceeding 12 months<br \/> Loss Asset A loss asset is one where loss has been identified by bank or auditors. Such an asset is considered uncollectible and of such little value that its continuance as a bankable asset is not warranted although there may be some salvage or recovery value.<\/p>\n<p>What are the Income Recognition and provisioning norms?<\/p>\n<p>No income to be recognized in NPA accounts. Any unrecovered interest should be reversed to the account immediately on classification of account as NPA. Further, unrealized interest has to be controlled in Dummy Ledger (now system takes care).<br \/> PROVISIONING:<\/p>\n<p>Substandard Accounts<br \/> Doubtful Accounts Loss Accounts<\/p>\n<p>For Standard assets- Funded loans<\/p>\n<p>\u2022 Direct advances to agriculture &amp; SME 0.25%<\/p>\n<p>\u2022 Commercial real estate 1.00%<\/p>\n<p>\u2022 Housing loans (where teaser rates applicable) 2.00%<\/p>\n<p>\u2022 Restructured advances after 1.6.2013 \u2013(for first two years) 5.00%<\/p>\n<p>\u2022 Existing restructured a\/c s \u2013 (in a phased manner up to March 2016) 2.75% to 5.00%<\/p>\n<p>All others not mentioned above \u2013 0.40%<\/p>\n<p>Note: ECGC and CGTMSE covered portion is exempted from provisioning norm. No provision is required on covered portion of advances<\/p>\n<p>\u2022 Central government guaranteed a\/c s \u2013 to be treated as NPA only if the govt. repudiates its guarantee when claimed.<br \/> \u2022 State govt. guaranteed a\/c s \u2013 Irrespective of invocation, a\/c to be classified as NPA if principal \/ interest is overdue for more than 90 days.<br \/> \u2022 Loan against NSCs\/KVP\/IVP\/LIC \u2013 Not NPA up to surrender value.<br \/> \u2022 Advances under consortium \u2013 based on record of recovery of the individual Bank.<br \/> \u2022 Asset classification is borrower wise and not facility wise.<br \/> \u2022 Multiple facilities \u2013 one a\/c NPA, then all a\/c s NPA (percolated NPA).<\/p>\n<p>\u2022 Classification is based only on recoveries and not on value of securities or net worth of party and\/or guarantors.<br \/> \u2022 In case of fraud a\/c s, the a\/c straight away classified as doubtful or loss asset.<br \/> \u2022 Accounts regularized near balance sheet date \u2013 is an NPA account if inherent weakness is observed.<br \/> \u2022 Temporary deficiencies should be handled with care.<br \/> \u2022 Sub standard suit filed accounts may continue to be in sub standard if suit is filed for the reason that document is getting time barred or some other reason.<br \/> \u2022 In case of serious credit impairment due to erosion in value of security\/fraud, account should be straight away classified as doubtful or loss without going through various stages of asset classification. Erosion in value of security can be reckoned as significant when realizable value of security is less than 50% of value assessed by the bank.<\/p>\n<p>GROSS NPA = Total outstanding NPAs<br \/> NET NPA = Gross NPA Less<br \/> 1. Provision on NPA as per norms<br \/> 2. Additional\/floating provision<br \/> 3. ECGC\/CGT claim received pending for appropriation<br \/> 4. Provision due to diminution in fair value in case of restructured accounts.<br \/> 5. Amount outstanding in Unrecovered Interest account, if any<br \/> Gross NPA %age = Gross NPA \/ Gross Advances<br \/> Net NPA % age = Net NPA \/ Net Advances (Gross Advances less Provisions as above )<\/p>\n<p>33. What is SMA-0, SMA \u2013 1 and SMA \u2013 2 accounts?<br \/> NATURE OF DEFAULT SMA 0 SMA 1 SMA 2<br \/> FUND BASED<br \/> Interest\/Installment\/Bill Purchased or Discounted\/Packing Credit\/Excess in W C limit\/Non-adjustment of ad hoc limit\/Operation in the a\/c dormant\/deficit in DP. Default up to 30 days 31 days-up to 60 days 61 days up to 90 days<br \/> NON-FUND BASED<br \/> LC\/LG\/DPGL Installments\/Other Non-fund based commitment viz. derivatives, Buyers\u2019 credit, Forward Contracts, un-hedged forex exposure etc. Default up to 30 days 31 days-up to 60 days 61 days up to 90 days<\/p>\n<p>NON-RENEWAL OF LIMITS<\/p>\n<p>NATURE OF DEFAULT STANDARD E A S-II SMA 0<br \/> Renewal pending from------<br \/> From the expiry of limits. (Irrespective of whether renewal submitted by the branch or not) Submitted renewal proposal within 1 month 31 days to 89 days from the date of expiry 90 days to 180 days from the expiry of limits<\/p>\n<p>(#):- New Projects, where the borrower is incurring losses, may not be classified as stressed, if such losses are in line with the projections accepted by the Sanctioning authority.<\/p>\n<p>With a view to replicating the system suggested by RBI for \u201cRevitalizing stressed assets in the economy\u201d, our bank has switched over to the RBI system fully w e f 1.4.2015.<\/p>\n<p>As per this, our monitoring policy is duly revised and the system of identifying the stress of various nature has been re named.<br \/> Accordingly, some of the signals, as identified by RBI have been taken for SMA 0 classification.<br \/> 34. MUDRA<br \/> \u2022 Micro Units Development and Refinance Agency Bank (MUDRA Bank) is a Public Sector Financial institution launched by Prime Minister on 8.4.2015.<br \/> \u2022 The main function of MUDRA bank is to ensure refinance for public sector banks to finance the unfinanced and to refinance them.<br \/> \u2022 Micro units finance is refinanced under three different schemes:<br \/> \u2022 Sishu for upto Rs.50000<br \/> \u2022 Kishore above Rs.50000 and within Rs.5 lakhs.<br \/> \u2022 Tarun for above Rs.5 lakhs upto Rs.10 lakhs<\/p>\n<p>35. What are the important features of PMMY (Prime Minister Mudra Yojana) scheme?<br \/> Introduced by the bank after establishment of Mudra bank for popularizing and increasing credit limits to the \u201cfunding the unfunded\u201d and \u201cformalizing the informals\u201d.<br \/> As such all finances upto Rs.10 lakhs to micro should be christened as PMMY<br \/> 36. What is \u201cNPV\u201d (Net Present Value)?<br \/> Net present value is the realizable value of available securities, discounted by value and time. Wherever securities are available against NPA exposure, the NPV also is to be taken as a deciding factor for arriving at the minimum amount of settlement with the borrower. The reference rate in calculation of NPV is changed to Base Rate +5 in the new Recovery Policy. (previously it was @ BPLR)<br \/> 37. What is Special Settlement Scheme?<br \/> A scheme devised by bank for settlement of NPA accounts with outstanding up to Rs.25 lacs, where delegated authority is vested with Branch Head<\/p>\n<p>38. Micro insurance scheme (brief about three insurance schemes)<br \/> 1. Pradhan mantra Jeevan Jyoti Bima Yojana:<br \/> Plan Type Group Term Insurance Plan linked to Saving Bank Account<br \/> Insurance Company M\/s SUD Life Insurance.<br \/> Entry Age Minimum :- 18 years<br \/> Maximum :- 50 years<br \/> Tenure of Policy 1 year, Renewal every year ,<br \/> Maximum upto the age of 50 years (as on last birthday).<br \/> Sum Assured (SA) Rs. 2 Lac<br \/> Scheme Launch Date 1st June 2015<br \/> Anniversary Date 1st June every year.<br \/> Coverage Death due to any cause.<br \/> Benefits \u2022 In case of Death :- Sum Assured<\/p>\n<p>\u2022 Other Case: -The scheme is Pure Term Insurance<br \/> product, with No maturity benefit \/bonus will be<br \/> applicable payable.<br \/> Premium Rates Rs 330\/-<br \/> Please note that full premium is payable irrespective of day<br \/> of joining the scheme.<br \/> Master Policy Holder: Union Bank will be the Master policy holder on behalf of the<br \/> participating customers<\/p>\n<p>2. . Pradhan mantra Suraksha Bima Yojana:<br \/> PlanType PersonalAccidental Insurance Plan linked to Saving Bank<br \/> Account.<br \/> InsuranceCompany The New India Assurance Co Ltd.<br \/> EntryAge Minimum:- 18 years<br \/> Maximum:- 70 years<br \/> Tenureof Policy 1year, Renewal every year ,<br \/> Maximumupto the age of 70 years (as on last birthday).<br \/> SumAssured (SA) Minimum Rs. 2 Lac<br \/> SchemeLaunch<br \/> Date 1stJune 2015<br \/> AnniversaryDate 1stJune every year.<br \/> Coverage Death due to any cause.<br \/> Benefits Table of Benefits Sum Insured<br \/> a. Death Rs. 2 Lakh<\/p>\n<p>b. Total and irrecoverable loss of both eyes<br \/> or loss of use of both hands or feet or<br \/> loss of sight of one eye and loss of use of<br \/> hand or foot<br \/> Rs. 2 Lakh<br \/> c. Total and irrecoverable loss of sight of<br \/> one eye or loss of use of one hand or foot Rs. 1 Lakh<br \/> PremiumRates Rs12\/-<br \/> Master Policy<br \/> Holder: Union Bank will be the Master policy holder onbehalf of the<br \/> participating customers<br \/> 3. Atal Pension Yojana (APY)<\/p>\n<p>Target segments of<br \/> APY The APY will be applicable to all Citizen of India , especially those in the unorganised<br \/> sector who do not have any formal pension provision.The scheme encourages these<br \/> workers to save voluntarily for their retirement.<br \/> Administration of the<br \/> scheme APY is a GoI scheme administered by PFRDA through NPS architecture.<br \/> Age of entry 18-40 years<br \/> Eligibility Any Citizen of India.<br \/> List of Statutory Social<br \/> Security Schemes not<br \/> eligible for GoI Co-<br \/> contribution. \u2022 Employees' Provident Fund and Miscellaneous Provisions Act,1952<br \/> \u2022 The Coal Mines Provident Fund and Miscellaneous Provisions Act,1948<br \/> \u2022 The Seamen's Provident Fund Act, 1966<br \/> \u2022 The Assam Tea Plantations Provident Fund and Pension Fund Scheme Act 1955<br \/> \u2022 The Jammu and Kashmir Employees' Provident Fund Act, 1961.<\/p>\n<p>Opening APY Account The accounts can be opened through bank where savings bank account is maintained.<br \/> Contribution Amount \u2022 Subscribers\u2019 joining at 18 years of age have to contribute Rs 42 and Rs 210 on<br \/> monthly basis to get a fixed monthly pension of Rs 1000 and Rs 5000<br \/> respectively.<br \/> \u2022 The monthly contribution is payable by auto debit facility from the Subscribers<br \/> savings bank account.<br \/> Eligibility for receiving<br \/> Government of India\u2019s<br \/> co-contribution. \u2022 GoI co-contribution is 50% of the contribution amount or Rs 1000 per annum,<br \/> whichever is lower, for a period of 5 years. Government co-contribution is<br \/> available for those who are not covered by any Statutory Social Security Scheme<br \/> and for non-income tax payers.<br \/> \u2022 The Government co-contribution is payable through in subscriber\u2019s Savings Bank<br \/> account on yearly basis.<br \/> Benefits of APY \u2022 Guaranteed monthly pension between Rs 1000-5000 to the subscriber and to<br \/> the spouse after death of the subscriber.<br \/> \u2022 Return of corpus to the nominees after death of both.<br \/> Other features of APY \u2022 Existing Swavalamban Scheme Subscribers between the age group of 18-40<br \/> years would be migrated to APY automatically unless they opt out.<br \/> \u2022 Government co-contribution is available for 5 years i.e from 2015-16 to 2019-20<br \/> for the Subscribers who join the scheme between 1st June, 2015 to 31st<br \/> December, 2015.<br \/> \u2022 The existing Swavalamban subscriber, if eligible, may be automatically migrated<br \/> to APY with an option to opt out. However, the benefit of five years of<br \/> Government Co-contribution under APY would be available only to the extent<br \/> availed by the Swavalamban subscriber already. This would imply that if, as a<br \/> Swavalamban beneficiary, he has received the benefit of government Co-<\/p>\n<p>Contribution of 1 year, then the Government co-contribution under APY would<br \/> be available only for4 years and so on. Existing Swavalamban beneficiaries<br \/> opting out from the proposed APY will be given Government co-contribution till<br \/> 2016-17, if eligible, and the NPS Swavalamban continued till such people attain<br \/> the age of exit under that scheme.<br \/> \u2022 The management of funds under APY is as per the investment pattern specified<br \/> by GoI.<br \/> \u2022 Individual Subscribers will not be having any option for choice of investment or<br \/> select Pension Funds.<br \/> Documentation \u2022 APY application form<br \/> \u2022 Self-Declaration<br \/> \u2022 Authorisation for auto<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>The\u00a0IBPS common interviews\u00a0for the recruitment of specialist officers\u00a0in public sector banks is scheduled to start by the 2nd week of March 2016.Posts such as IT Officer, Agriculture Field Officer, Marketing Officer, HR Officer, Law Officer etc., are to be filled through this processAbout the InterviewWhile the total marks allotted for IBPS specialist officer interview are&hellip;<\/p>\n","protected":false},"author":1,"featured_media":918,"parent":36,"menu_order":0,"comment_status":"open","ping_status":"open","template":"","meta":{"footnotes":""},"class_list":["post-921","page","type-page","status-publish","has-post-thumbnail","hentry"],"jetpack_sharing_enabled":true,"jetpack-related-posts":[],"jetpack_likes_enabled":true,"_links":{"self":[{"href":"https:\/\/yourcareerheights.com\/index.php?rest_route=\/wp\/v2\/pages\/921","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/yourcareerheights.com\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/yourcareerheights.com\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/yourcareerheights.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/yourcareerheights.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=921"}],"version-history":[{"count":10,"href":"https:\/\/yourcareerheights.com\/index.php?rest_route=\/wp\/v2\/pages\/921\/revisions"}],"predecessor-version":[{"id":3407,"href":"https:\/\/yourcareerheights.com\/index.php?rest_route=\/wp\/v2\/pages\/921\/revisions\/3407"}],"up":[{"embeddable":true,"href":"https:\/\/yourcareerheights.com\/index.php?rest_route=\/wp\/v2\/pages\/36"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/yourcareerheights.com\/index.php?rest_route=\/wp\/v2\/media\/918"}],"wp:attachment":[{"href":"https:\/\/yourcareerheights.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=921"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}